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BMW’s Design Boss Says Ferrari Just Proved Him Right About Physical Buttons

BMW’s Design Boss Says Ferrari Just Proved Him Right About Physical Buttons

Adrian van Hooydonk sees the Ferrari Luce interior — designed by Jony Ive and Marc Newson — as vindication for BMW's long-held belief that physical controls still have a place in modern cars. BMW owners, however, say the brand hasn't gone far enough.

By Horatiu Boeriu • April 2, 2026

Latest News

A BMW M2 CS Shooting Brake Just Broke the Internet — Too Bad It’s Fake

An AI-generated video of an M2 CS shooting brake racked up thousands of likes in hours. BMW hasn't built one. Maybe it should.

By Horatiu Boeriu • April 3, 2026

A BMW M2 CS Shooting Brake Just Broke the Internet — Too Bad It’s Fake

Allianz Buys 15 New BMW SUVs With Diesel Engines

The insurance company has taken delivery of 11 BMW X models, with another four vehicles on the way.

By Adrian Padeanu • April 3, 2026

Allianz Buys 15 New BMW SUVs With Diesel Engines

2023 BMW 3.0 CSL With Right-Hand Drive Comes Up For Sale

BMW made 50 3.0 CSLs, but only six in right-hand drive, and this is one of them. It has just 21 miles on the clock.

By Adrian Padeanu • April 3, 2026

2023 BMW 3.0 CSL With Right-Hand Drive Comes Up For Sale

BMW iX3 US Sale Date, Pricing & Timeline: Everything You Need to Know

From the configurator going live this month to first deliveries this fall, here's the full month-by-month breakdown of the BMW iX3's US rollout — straight from a dealer briefed by corporate.

By Horatiu Boeriu • April 2, 2026

BMW iX3 US Sale Date, Pricing & Timeline: Everything You Need to Know

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BMW Is Cutting Maintenance Costs for Out-of-Warranty Owners — Here’s How

The updated Value Service Program kicks in automatically once your free maintenance ends, locking in competitive dealer pricing for nearly every BMW and MINI on the road.

By Horatiu Boeriu • April 2, 2026

BMW Is Cutting Maintenance Costs for Out-of-Warranty Owners — Here’s How

BMW’s Design Boss Says Ferrari Just Proved Him Right About Physical Buttons

Adrian van Hooydonk sees the Ferrari Luce interior — designed by Jony Ive and Marc Newson — as vindication for BMW's long-held belief that physical controls still have a place in modern cars. BMW owners, however, say the brand hasn't gone far enough.

By Horatiu Boeriu • April 2, 2026

BMW’s Design Boss Says Ferrari Just Proved Him Right About Physical Buttons

Hyundai Ioniq 6 N Wins 2026 World Performance Car of the Year, Beating BMW M2 CS

The all-electric sedan edged out the BMW M2 CS and Corvette E-Ray to give Hyundai its second performance car crown in three years — and its ninth World Car Award overall.

By Horatiu Boeriu • April 2, 2026

Hyundai Ioniq 6 N Wins 2026 World Performance Car of the Year, Beating BMW M2 CS

BMW Models Set for Discontinuation Are Suddenly Selling Better Than Ever

BMW’s soon-to-be-replaced models are selling better than anyone expected.

By Steven Paul • April 2, 2026

BMW Models Set for Discontinuation Are Suddenly Selling Better Than Ever

Stretched BMW 3 Series G58 Entering Production In April 2027?

BMW reportedly plans a G58 3 Series Sedan for China and possibly other markets with a longer wheelbase than the global G50 model.

By Adrian Padeanu • April 2, 2026

Stretched BMW 3 Series G58 Entering Production In April 2027?

It’s Official: The Electric BMW i3 Touring Will Be Made In Munich

BMW plans to make several Neue Klasse EVs at its oldest car factory, and the electric 3 Series wagon will be one of them.

By Adrian Padeanu • April 2, 2026

It’s Official: The Electric BMW i3 Touring Will Be Made In Munich

BMW 8 Series Sales Rise Before Imminent Production End

A sales breakdown of every BMW sold in the United States in Q1 2026 shows the 8 Series posted a surprising increase compared to the same quarter last year.

By Adrian Padeanu • April 2, 2026

BMW 8 Series Sales Rise Before Imminent Production End

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Videos

Burnouts with the BMW M2 CS

Burnouts with the BMW M2 CS

3 April 2026

40 Years of BMW M3: Every Generation Ranked by BMW Classic USA

40 Years of BMW M3: Every Generation Ranked by BMW Classic USA

30 March 2026

Emergency Lane Change and Braking at 200 km/h - BMW M8

Emergency Lane Change and Braking at 200 km/h - BMW M8

29 March 2026

BMW’s Design Boss Faces the Internet: Top BMW i3 Complaints

BMW’s Design Boss Faces the Internet: Top BMW i3 Complaints

22 March 2026

BMW's Most Important Car in Years — New i3 NA0 Up Close: Design, Interior & Specs

BMW's Most Important Car in Years — New i3 NA0 Up Close: Design, Interior & Specs

19 March 2026

The New BMW i3

The New BMW i3

18 March 2026

BMW's Head of Interior Design Explains the 2026 i3 — Inside & Out

BMW's Head of Interior Design Explains the 2026 i3 — Inside & Out

18 March 2026

BMW M3 Touring 24H Is Real and It’s Heading to the Nürburgring

BMW M3 Touring 24H Is Real and It’s Heading to the Nürburgring

16 March 2026

BMW Gets A New Steering Wheel

BMW Gets A New Steering Wheel

15 March 2026

BMW's Insane Driving Simulator Can Test Cars 4 Years Before They're Built

BMW's Insane Driving Simulator Can Test Cars 4 Years Before They're Built

10 March 2026

Unveiling The $181K BMW ALPINA XB7

Unveiling The $181K BMW ALPINA XB7

9 March 2026

The $181,000 BMW ALPINA XB7: Ultra-Rare, US Exclusive, and 1 of Only 120 Made

The $181,000 BMW ALPINA XB7: Ultra-Rare, US Exclusive, and 1 of Only 120 Made

7 March 2026

BMW's Simulator Moves a Real Car on Rails. We Tried It

BMW's Simulator Moves a Real Car on Rails. We Tried It

4 March 2026

Meet AEON: The Robot BMW Is Testing in Its Plants Right Now

Meet AEON: The Robot BMW Is Testing in Its Plants Right Now

4 March 2026

I Learned to Drift BMWs on a Frozen Lake in Sweden | E30, M340i & Rare BMW Classics

I Learned to Drift BMWs on a Frozen Lake in Sweden | E30, M340i & Rare BMW Classics

3 March 2026

Test Drives

This 2026 BMW X3 Solves The Usual SUV Fuel-Bill Problem. But There's A Catch

This 2026 BMW X3 Solves The Usual SUV Fuel-Bill Problem. But There’s A Catch

The BMW X3 is an institution. It has become one of those default premium SUVs people buy when they want something that does everything well and offends nobody. That’s a bit boring, frankly, but also…

Andrei Nedelea / March 17, 2026

2026 BMW 550e Review: Better Than the M5 (Seriously)

2026 BMW 550e Review: Better Than the M5 (Seriously)

Back in 2020, I remember seeing the news about the G30 BMW 5 Series facelift. In Germany, they got a new plug-in hybrid model called the 545e. I read all about it. To me, it…

Sean Kealey / February 4, 2026

2026 BMW iX xDrive45 Winter Test: No Home Charger, Real Results

2026 BMW iX xDrive45 Winter Test: No Home Charger, Real Results

I spent a few weeks driving the 2026 BMW iX xDrive45 in Chicago during a brutal cold snap—temps ranging from -10°F to 20°F. No home Level 2 charger. No preconditioning before I’d head out. Basically,…

Horatiu Boeriu / February 1, 2026

BMW X5 xDrive50e Review: Real Range, Charging Time, Performance & Specs Tested

BMW X5 xDrive50e Review: Real Range, Charging Time, Performance & Specs Tested

The 2026 BMW X5 is entering its seventh and final year of production. BMW typically updates its vehicles only once during a seven-year cycle, at the LCI (Life Cycle Impulse) halfway through. The LCI for…

Chuck Vossler / December 7, 2025

Editor's Pick

BMW Reliability Has Changed, But the Internet Hasn’t Caught Up

BMW Reliability Has Changed, But the Internet Hasn’t Caught Up

One of the longest-running perceived weaknesses of BMW vehicles, overall, has been reliability. It’s part of the reason “German engineering” has become more of a tongue-in-cheek remark rather than the badge of honor some claim…

Steven Paul

January 22, 2026

Five Cars That Saved, Shaped, and Reinvented BMW

Five Cars That Saved, Shaped, and Reinvented BMW

Across the decades, there have been several inflection points for BMW as a brand. With a completely new kind of car on the horizon — the Neue Klasse EVs — it’s a better time than…

Steven Paul

January 23, 2026

Before the Big Grilles, BMW Had the “Bangle Butt” — And It Changed BMW Design

Before the Big Grilles, BMW Had the “Bangle Butt” — And It Changed BMW Design

Every brand has a design moment that splits the fanbase, and for BMW it wasn’t a grille (at least not 25 years ago), a screen, or even the original iDrive controller that set off the…

Horatiu Boeriu

December 28, 2025

How BMW Designs Its Dashboards for America, Germany, and China — All at Once

How BMW Designs Its Dashboards for America, Germany, and China — All at Once

In an era where dashboards resemble smartphones and cars behave more like connected devices than machines, the real battle for driver loyalty is happening on the screen. Behind every swipe, animation, and menu is a…

Steven Paul

November 24, 2025

The E46 BMW 3 Series You Know and Love? Its Iconic Design Actually Came From California

The E46 BMW 3 Series You Know and Love? Its Iconic Design Actually Came From California

The E46 3 Series carried BMW’s reputation into a new millennium, and it had to look the part. Beloved for its balance, precision, and timeless styling, it became one of the most influential models in…

Steven Paul

November 15, 2025