The X4 is dead — long live the iX4. BMW's electric X4 successor arrives in 2027 with a sharper roofline, Neue Klasse underpinnings, 400 kW charging, and a confirmed M60 variant on the way.
MINI sales shot up 17.7% in 2025 when every third vehicle sold was a Countryman.
BMW CEO Oliver Zipse says more than 50,000 people have ordered the electric crossover without even sitting in it.
The X4 is dead — long live the iX4. BMW's electric X4 successor arrives in 2027 with a sharper roofline, Neue Klasse underpinnings, 400 kW charging, and a confirmed M60 variant on the way.
BMW M is more popular than ever, and the latest sales numbers prove it.
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BMW Plant Spartanburg was the distant leader, with 412,799 vehicles manufactured last year.
The brand's elevated status likely leaves no room for the return of more affordable models like the B3 and even the B5.
What is the most iconic BMW color ever? The answer might be simpler than you think
The 3 Series/4 Series came out on top, followed by two pairs of crossovers: the X1/X2 and the X3/X4.
Although BMW's flagship is getting a mid-cycle facelift, the company's CEO calls it an "almost completely new vehicle."
The 2027 BMW X5 G65 will benefit from the full gamut of Neue Klasse developments when the fifth-generation luxury SUV debuts in the coming months.
BMW's new Debrecen factory in Hungary has already ramped up production to meet strong demand for the iX3.
Back in 2020, I remember seeing the news about the G30 BMW 5 Series facelift. In Germany, they got a new plug-in hybrid model called the 545e. I read all about it. To me, it…
The frozen lake in Ostersund, Sweden stretches wide and flat under grey winter skies—an ideal canvas for testing how BMW’s new electric performance actually behaves when traction disappears. We attended the BMW Winter Driving Experience…
The 2026 BMW X5 is entering its seventh and final year of production. BMW typically updates its vehicles only once during a seven-year cycle, at the LCI (Life Cycle Impulse) halfway through. The LCI for…
Sotogrande, Spain — just across the water from Gibraltar — is where I spent several days with the 2026 BMW iX3, the first Neue Klasse SUV and the most important electric BMW since the original…
One of the longest-running perceived weaknesses of BMW vehicles, overall, has been reliability. It’s part of the reason “German engineering” has become more of a tongue-in-cheek remark rather than the badge of honor some claim…
January 22, 2026
Across the decades, there have been several inflection points for BMW as a brand. With a completely new kind of car on the horizon — the Neue Klasse EVs — it’s a better time than…
January 23, 2026
Every brand has a design moment that splits the fanbase, and for BMW it wasn’t a grille (at least not 25 years ago), a screen, or even the original iDrive controller that set off the…
December 28, 2025
In an era where dashboards resemble smartphones and cars behave more like connected devices than machines, the real battle for driver loyalty is happening on the screen. Behind every swipe, animation, and menu is a…
November 24, 2025
The E46 3 Series carried BMW’s reputation into a new millennium, and it had to look the part. Beloved for its balance, precision, and timeless styling, it became one of the most influential models in…
November 15, 2025
