BMW Launches Ad Campaign For Its Fanciest Cars
It’s been a minute since we last saw any advertising efforts from BMW for the 8 Series. A new ad campaign features the neglected product alongside the other fancy models. We’re talking about the 7…
It’s been a minute since we last saw any advertising efforts from BMW for the 8 Series. A new ad campaign features the neglected product alongside the other fancy models. We’re talking about the 7…
The E31 BMW 8 Series is a legend in its own right. It’s the successor to the original E24 6 Series, and the progenitor of the 8 Series Coupe we know today, chassis code G15….
Our friend Jason Cammisa of Hagerty tells today the story of the BMW 850 CSi. And what a story that is. In 1993, BMW introduced the 850 CSi, which has become the holy grail of…
The BMW 8 Series, a model often misunderstood, has struggled over the year to achieve widespread success primarily due to its high price point. Introduced in 2019 as BMW’s flagship coupe, the 8 Series has…
BMW says the Skytop is a definite maybe since it needs more time to decide whether to build it or not. Meanwhile, a design exercise imagines the concept car as an equally gorgeous coupe by…
The styling, technology, and V12 engine are the three main factors that made the original BMW 8 Series hugely desirable. While the E31’s design is timeless and the tech is outdated by 2024 standards, the…
At the 2024 Beijing Motor Show, we interviewed Bernd Körber, Senior Vice President of BMW Brand and Product Management, Connected Company. Körber, who oversees all product planning at BMW, shared some insights into the brand’s…
BMW wasn’t kidding around when it said it would focus more on selling cars online. The automaker’s South Korean division is a prime example of how the digital platform is booming. Special edition models are…
Pierce Brosnan is arguably one of the best James Bonds ever to be played on the screen. And his history with BMW cars in movies is quite extensive. There have been three Bond BMWs, driven by…
The ALPINA B8 Gran Coupe might not have a bright future, but let’s focus on the present for now. The classier alternative to BMW’s own four-door M8 ticks all the right boxes since it’s attractive,…