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2022 BMW iX Electric SAV was spotted in Munich

BMW’s new iX electric crossover was spotted earlier this week in Munich. BMW offers two optional customization choices for the iX: the Sport Package and the BMW Individual Exterior Line Titanium Bronze. The color palette…

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BMW iX to go on winter sports tour through Europe

The BMW iX is an important model for the Bavarian company, one that could make or break its electric future. Since BMW touted it as its next technological flagship, and raised the bar quite high…

BMW i4 starts production in November 2021, market launch Spring 2022

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Is the BMW i3 One of the Best BMWs of All Time?

The BMW i3 was never a perfect car. When it first launched, its battery was lacking on arrival, producing a lower total range than even some older competitors. It also lacked the performance punch of…

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The BMW i3 Has the Best BMW Interior of All Time

BMW is a brand that’s supposed to be known for making sporty cars that put driver engagement above all else. It’s a brand that built its name on the idea of being the “Ultimate Driving…

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BMW Apologizes for “Ok Boomer” Tweet

The internet is undefeated. If you want to get snarky with the internet, be prepared to face its wrath. Almost immediately after BMW tried its hand at an “Ok, Boomer” meme, in an attempt to…