BMW Works Driver Bruno Spengler Steps Down
When BMW returned to the Deutsche Tourenwagen Masters in 2012, Bruno Spengler won four races that season, enough to claim the title. He went on to participate in 122 DTM races, winning seven of them…
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MINI Gets Into The Holiday Spirit
2024 has been an extremely busy year for MINI. The BMW-owned brand effectively renewed its entire lineup, refreshing existing nameplates and introducing new ones. In addition to the Aceman subcompact crossover, there are now two…
BMW Opens The World’s Biggest Vertical Wind Tunnel
After nearly four decades, BMW is replacing its aeroacoustic wind tunnel in Germany. The new facility, located in Munich at the company’s Research and Innovation Center (FIZ), is massive. It is almost 100 meters (328…
Brilliant but Short-Lived: The Legacy of BMW’s Laser Headlights
When laser headlights debuted, BMW – and many other manufacturers – touted the impressive possibilities. Despite using 30 percent less energy, these lights returned twice the high beam range of (still somewhat advanced for the…
BMW’s Quad-Motor EV Borrows From The M3 And M5
Australian Police Has A New BMW M4
Whenever the police get the keys to an expensive car, we’re all tempted to believe the purchase was made with our hard-earned money. However, that’s not the case here. This new M4 for the Western…
Ronaldo’s New Ride: How BMW XM Label Red Drives Al Nassr’s Luxury Partnership
A few months ago, Al Nassr Football Club has announced a new partnership with Mohamed Yousuf Naghi Motors, the official BMW importer in Saudi Arabia. The deal, which lasts until 2027, makes BMW the club’s…
Kevin Magnussen to Debut for BMW at Rolex 24 Daytona in 2025
Last week, Formula 1 driver Kevin Magnussen announced that he will join the BMW M Motorsport team for the 2025 season. Magnussen steps away from Formula 1 after a decade-long tenure and 185 Grand Prix…
BMW’s Christmas Campaign Honors the Legacy of the Iconic 1500
This holiday season, BMW is blending nostalgia and innovation with a festive campaign that pays tribute to its past while looking ahead to its electric future. The 2024 Christmas film, titled “Das Geschenk” (The Gift),…
Stripping Back the Camouflage: Meet the 2027 BMW 3 Series
The BMW 3 Series has long been a benchmark in the luxury sedan segment, blending performance, design, and innovation. Now, as the 3 Series gears up for its eighth generation, the G50—alongside its all-electric sibling,…
Just One BMW XM By Kith Is Coming To Australia
If we’re being snarky, the XM is a rare car, considering sales haven’t exactly been through the roof. That hasn’t stopped BMW from creating special editions based on its controversial plug-in hybrid SUV. When the…
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