XM
Controversial format aside, the 2023 XM is a marvel of engineering, so what better way to unveil the plug-in hybrid SUV if not by using another high-tech machine? For the model’s local debut, BMW Romania…
Adrian Padeanu / April 11, 2023
XM
You’ve probably seen your fair share of images featuring the 2023 BMW XM but we believe most of them depicted the electrified SUV with beefy 23-inch wheels. A fresh set of images show the dedicated…
Adrian Padeanu / April 6, 2023
Videos
Without question, the most polarizing BMW of this century is the XM. Built from the ground up as an M car, the BMW XM isn’t built on a pre-existing BMW model. Instead, it’s a standalone…
Nico DeMattia / April 6, 2023
Videos
Promoting a new car as important as the XM takes great effort and BMW is using multiple channels to spread the word about its first dedicated M car in four decades. You’ve likely seen your…
Adrian Padeanu / April 4, 2023
BMW M3
BMW XM Shares Track With M3 Touring, M3 E30 During M Day
by Adrian Padeanu / Date: April 3, 2023
XM
BMW estimates the United States will represent the XM’s largest market with 26% of all sales, followed by China with 23% and the Middle East with 8%. However, the plug-in hybrid SUV is also being…
Adrian Padeanu / April 1, 2023
XM
BMW has joined forces with Naomi Campbell to promote the new XM, which is celebrating its market launch this spring. The marketing campaign revolves around the “Dare to be You” slogan and puts the spotlight…
Adrian Padeanu / March 31, 2023
Videos
We’ve seen our fair share of videos with the new BMW XM but this is a rare occasion to discover the plug-in hybrid SUV in Dravit Grey. The dedicated M model made a splash at…
Adrian Padeanu / March 30, 2023
Videos
With 5,806 cars sold, South Korea was the sixth-largest market for BMW M in 2022. To show its appreciation for the growing interest in high-performance cars, the luxury brand held a special event this week…
Adrian Padeanu / March 28, 2023
News
Until the Label Red arrives later this year, the XM is offered exclusively in a standard trim level. Or is it? The plug-in hybrid SUV has officially landed in Malaysia where customers can pick from…
Adrian Padeanu / March 24, 2023
Car Tips
In recent years, BMW sort of changed the way its drive modes work. Now, in addition to its normal “Sport”, “Comfort”, and “Eco Pro” modes, there are now “M Modes” and there’s been some confusion…
Nico DeMattia / March 24, 2023