Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
2024 BMW 530e Shows The Basic Configuration of 5 Series

2024 BMW 530e Shows The Basic Configuration of 5 Series

The debut of the latest G60 BMW 5 Series centers on its electrified lineup, making it unsurprising that BMW showcased the i5 prominently. However, among the promotional photographs and press materials, there was one model…

2024 BMW 5 Series Goes Official: Bigger, Stronger, Smarter

Revealed: The Headlights of the BMW i5 and 5 Series

Revealed: The Headlights of the BMW i5 and 5 Series

We’re on the brink of the highly anticipated reveal of the upcoming BMW i5 and 5 Series, and even before the official unveiling, we’re being treated to a sneak peek at the headlights. Domagoj Dukec,…

iDrive 8.5 coming to certain U.S. models this July

iDrive 8.5 coming to certain U.S. models this July

BMW of North America announced today that certain models will get the iDrive 8.5 operating system starting this July. The BMW Operating System 8.5 will be implemented in the following BMW models: iX, i4, and…

The Striking BMW Touring Coupe Concept: Lake Como Showstopper

The Striking BMW Touring Coupe Concept: Lake Como Showstopper

This past weekend, the automotive industry was taken aback by the unexpected arrival of the BMW Touring Coupe Concept. Making its debut at the prestigious 2023 Concorso d’Eleganza, this unique one-off vehicle showcases a breathtaking…