The jubilee year was not necessarily spiked with a multitude of BMW novelties, but in some respects, this was just the beginning for the German automaker. With a large model offensive, BMW wants to go back to the top of the premium brands in the coming months and years, and have a lot of sharp arrows in the quiver. Alone for the years 2017 and 2018, BMW CEO Krüger announced yesterday more than 40 new or revised models, without naming them in concrete terms. In addition to various facelifts and model updates, many new models are also planned, some of which will even be launched without a direct predecessor.
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The BMW Group is also planning to extend its range of services in the upper and luxury classes on a somewhat longer term. To this end, new models such as the BMW X7 will contribute, as well as the rearrangement of the 6 Series and the reintroduction of the 8 Series. The program of the BMW i and iPerformance Automobiles is also being expanded, which also make an important contribution to the reduction of fleet emissions by means of an electrified powertrain or directly as an electric car. With the all-electric MINI E in 2019, the BMW X3 eDrive in 2020 and the BMW iNext in 2021, three new electric cars without local CO2 emissions have already been announced. In addition, some new plug-in hybrids such as the BMW i8 Roadster will be added by the end of the decade.
With the seventh generation of 5 Series and the facelift of the 4 series, the first novelties have already been presented, but also in the coming months, it will continue to arrive. The BMW 6 Series GT G32, the new BMW X3 G01, the dynamic X1-offshoot – BMW X2 F39 – and the power sedan BMW M5 F90 will be shown this year. The new version of the Rolls-Royce Phantom, which will also be available in a version with an extended wheelbase, is one of the innovations of the BMW Group.
Even more striking is the novelty fireworks at BMW in 2018, when long-awaited models such as the open plug-in hybrid BMW i8 Spyder, the much more affordable BMW Z4 Roadster G29 and the BMW X7 G07 are presented. In the absolute luxury class, innovations such as the BMW 8er and the Rolls-Royce Cullinan will also create a sensation and attract new customers for the BMW Group. The BMW X4 G02 also features another Munich SUV Coupé in the starting holes, which will be launched in its second generation.
In order to get to the announced number of more than 40 novelties and facelifts, in Munich, of course, all body variants are individually counted. And in the field of model facelifts, several models are also in a phase of their lifecycle, which is expected to be a facelift by the end of 2018: from the smaller MINI models to the BMW 2 Series Coupé and Convertible to the BMW i8 sports car or the extremely luxurious Rolls-Royce Ghost Limousine, there will also be numerous updates on this front, which should bring fresh air into the sales figures.