BMW Just Relaunched ALPINA — and It Wants Your Bentley Money
Speed over sport, Vmax over lap times, and a starting price above $200,000. BMW ALPINA is not a trim level.
Speed over sport, Vmax over lap times, and a starting price above $200,000. BMW ALPINA is not a trim level.
The first live shots from the 2026 Concorso d'Eleganza Villa d’Este prove that great car design isn’t dead. It’s a shame the coupe won’t go into production.
Purported images of the new BMW ALPINA concept are circulating on social media, but we can confirm they’re purely fictional.
A bespoke silhouette, two top designers, and the world's most beautiful concours. ALPINA's return starts here.
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No X3 M? An ALPINA XB3 might be BMW's answer — and the XB8 could signal the XM's quiet exit.
BMW is steering the ALPINA ship to a higher level of luxury "for the discerning few."
An XB6 name filling points to ALPINA's first-ever X6 — with BMW M focused on track performance, the timing makes sense.
For the first time, the newest member of the BMW Group will 'present itself directly to the public' at Lake Como in mid-May.
ALPINA's signature elliptical four-pipe exhaust tips will continue for the upcoming models developed by BMW.
The brand's elevated status likely leaves no room for the return of more affordable models like the B3 and even the B5.
In the BMW era, the new luxury models will feature a hand-painted ALPINA Deco-Set.