Automakers are caught between a rock and a hard place. They must continue pushing electric vehicles to meet increasingly stringent emissions regulations, or risk massive fines in the European Union. Yet EVs remain notoriously expensive…
Whenever BMW launches a new model, it usually picks a single color for the press shots. For the second-generation iX3, Munich chose Ocean Wave Blue. Since the luxury crossover debuted a couple of days ago,…
It wasn’t that long ago when M Performance Parts were limited to a handful of items for a few models. Today, business must be booming in Munich, as BMW has vastly expanded its portfolio. From…
How big of a deal is Neue Klasse for BMW? It’s the single largest investment the company has ever made. CEO Oliver Zipse told Bloomberg that “well over” €10 billion has been invested over the…
By now, you’re probably familiar with the new BMW iX3. The press shots are out, the configurator is live, but there’s still something you haven’t seen until now: real-life images of the “NA5.” Our exclusive…
All the press shots you’ve seen so far of the new iX3 showcase a high-end version. It comes with the M Sport Package and nearly every bell and whistle. That’s BMW’s usual playbook when launching…
After skipping the first generation, the BMW iX3 is finally coming to America. The all-new electric SUV arrives in 2026 to take on the Tesla Model Y and Mercedes GLC with EQ Technology. Starting at…
The 2026 BMW iX3 is more than just a new electric SUV — it’s the first production model of BMW’s bold Neue Klasse era, a reinvention on the scale of the company’s 1960s rebirth. After…
The importance of BMW’s second-generation iX3 cannot be overstated. Even if you’re not into electric vehicles or SUVs, the “NA5” is a big deal. It signals a new design direction in Munich—one that will be…
Not long to go until the new iX3 finally breaks cover. Ahead of next week’s second-generation electric SUV unveiling, BMW is easing the wait with a fresh teaser image. Instead of camouflage, shadows conceal most…
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