Imola Red

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What is Your Favorite BMW Color?

Does anybody remember back in the day before the BMW Individual Visualizer existed? Armed with rudimentary Photoshop skills and our imaginations, we toiled for hours (or minutes) to get our dream color on our dream…

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BMW M’s Iconic Colors are Making a Comeback

Without question, BMW’s M Division has had some of the most iconic colors in automotive history. Since the ’90s, BMW M has been pumping out killer colors, with catchy names to go along with them,…

Photo Gallery: Imola Red ALPINA B3 Sedan will haunt your dreams

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Real Life Photos: 2021 BMW M5 Facelift in Imola Red

With the pandemic restrictions easing off in some parts of the world, car launches and presentations are kicking off again. BMW Belux hosted the launch of the new 2021 BMW M5 Facelift and the super…

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One of a kind: New BMW F90 M5 in Imola Red

Fort Washington-based West German BMW has put together a BMW Individual project based on the all-new BMW F90 M5. The few images shared with us show the iconic red color being pared with a beautiful…

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One Of A Kind: BMW G30 5 Series in Imola Red

Named after the Imola F1 track in San Marino, Italy, Imola Red emerged due to Ralf Schumacher  scoring his first win with BMW Williams in his FW-23. First seen on the E46 M3, the color…