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BMW USA and MINI Report Lower Q3 Sales, Set Sights On Rebound In Q4

BMW of North America reported a challenging Q3 2024, with a 6.9% drop in BMW brand sales and a 33% decline for MINI. Despite a recall-related stop-sale and market headwinds, leadership remains optimistic about a strong Q4 rebound. MINI’s new models, including the redesigned Countryman and Cooper, are expected to drive future growth. Find out more about BMW’s strategy to regain its momentum.

BMW USA and MINI Report Lower Q3 Sales, Set Sights On Rebound In Q4