BMW Group Romania hosted the local debut of the new BMW iX3, marking the first public appearance of a Neue Klasse model in the country. The event took place in Bucharest where journalists and invited…
BMW Italy has marked its ongoing partnership with AC Milan — where it serves as Premium Partner and Official Automotive Partner — with an exclusive preview of the new BMW iX3 for head coach Massimiliano…
Winning the electric SUV race isn’t just about range and performance. Just as important is how the cabin feels once you’re inside. BMW and Porsche take very different approaches with the iX3 and the upcoming…
This year, the pace car for the 2025 BMW Berlin Marathon was none other than the all-new, all-electric BMW iX3 Neue Klasse. BMW has been the lead sponsor of the aptly named BMW Berlin Marathon…
BMW has officially entered the Neue Klasse era, a transformation as profound as the original shift that saved the brand in the 1960s. At a recent roundtable, Joachim Post, BMW’s Board Member for Research and…
The 2025 BMW Berlin Marathon will see a new kind of pace setter. Leading the field through the streets of the German capital is the all-new BMW iX3, the first production model of BMW’s Neue…
Just a few days after BMW unveiled the new iX3 to the world in Munich, we headed to Debrecen, Hungary, to see where the SUV is actually being built. Plant Debrecen is not just BMW’s…
The BMW iX3 may look like just another SUV in the lineup, but make no mistake—this is a turning point in BMW’s history. More than an electric SUV, it represents a strategic reset for the…
BMW chose one of Munich’s most prestigious backdrops to showcase its first Neue Klasse production model. Max-Joseph Platz, home to the Bavarian State Opera, was transformed into an open-air stage where the new 2026 BMW…
When the BMW iX3 reaches German customers in March 2026, it won’t just be another electric SUV hitting the market. It will be the first car to launch with a new energy solution developed by…
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