BMW Joins the Leather Working Group for Sustainable Leather Sourcing
BMW announced today that it is joining the Leather Working Group, thus becoming the second car manufacturer to make this move
BMW iX
Parking Assistant Professional Feature to Premiere in BMW iX this March
In March, the BMW iX will be getting the so-called Parking Assistant Professional feature for the first time.
BMW iX Driven Fast On The Autobahn In Range Test, Hits Up To 124 mph
The BMW iX 50 was driven on the Autobahn at up to 200 km/h and with cruise control at 160 km/h to determine the electric SUV's efficiency.
BMW explains why the iX electric crossover instead of an X5 EV
Why did BMW build a one-off iX electric SUV instead of a fully-electric version of the popular BMW X5 crossover?
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See the BMW iX drive itself on the busy roads of Poland
A lengthy video of the BMW iX's Driving Assistant Professional shows how advanced the system is in a real-life environment.
Video: BMW iX Review Ignores Front End Design, Praises Ride Quality
Check out this new review of the BMW iX, which tries to ignore the controversial front end and focuses on its drive.
Video: The Making of the BMW iX Flow featuring E Ink
Today we're taking a closer look at the process behind the creation of the BMW iX Flow with the color changing E Ink technology
These Are the Best Use Cases for BMW’s E Ink Color Changing Technology
BMW made big waves with its E Ink technology at the CES 2022 show but what are some of the real-world applications for the tech?
CES 2022: BMW My Modes explained in a video demo
In this video, we went behind the scenes to demo the new My Modes in the BMW iX. My Modes Expressive and Relax are new to the BMW iX
BMW iX Brings Digital Art Mode to the Cabin
For the BMW iX, the brand collaborated with artist Cao Fei to create a Digital Art Mode for the main curved screen.
BMW IconicSounds Electric Brings Emotion to EV Driving
The all-new BMW IconicSounds Electric is a new technology that brings more emotive sounds to electric driving.
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