Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He is currently the editor-in-chief managing the day-to-day activities at BMWBLOG, including content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored with a Computer Science degree from University of Illinois at Chicago where he cultivated a passion for product management, engineering and startups. Horatiu’s passion for BMW cars has translated in the creation of BMWBLOG, the first online car magazine focusing on a single car brand. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3. You can find him on Twitter, Youtube, Instagram and LinkedIn.
BMW XM to be unveiled on September 27th

BMW XM to be unveiled on September 27th

The highly awaited and somewhat controversial BMW XM is nearing its launch date. According to sources, the high-end M crossover will be unveiled on September 27th. The luxury XM joined a global tour this year…

BMW x Adidas releases limited edition Superstar tennis sneakers

BMW and MINI to get completely vegan interiors

BMW and MINI to get completely vegan interiors

BMW is moving forward towards their goal of 100% sustainable vehicles. The group announce today that, starting in 2023, BMW and MINI cars will feature completely vegan interiors. The company says it has developed innovative…

New BMW 5 Series G60 likely to drop the V8 engine

New BMW 5 Series G60 likely to drop the V8 engine

2023 will bring to market one of BMW’s most important models – the 5 Series G60. Once considered the backbone of the entire BMW lineup, the new 5 Series will change its typical engine lineup….

Upclose with the BMW M240i by AC Schnitzer

Upclose with the BMW M240i by AC Schnitzer

Back in July, German tuning house AC Schnitzer unveiled their aftermarket program for the BMW M240i Coupe. From aggressive styling to a bump in power, the G42 has taken a heavy dose of tuner steroids…

BMW M teases the new G87 M2, unveil on October 12

BMW M teases the new G87 M2, unveil on October 12

Ahead of the G87 M2 unveil, BMW M’s marketing team is pulling a play from the influencers’ playbook. In a fast paced Instagram reel, the motorsport brand is teasing the upcoming G87 BMW M2. And…

Future 750 horsepower BMW M5 (G90) spotted

Future 750 horsepower BMW M5 (G90) spotted

The first ever plug-in hybrid BMW M5, and certainly the fastest and more powerful one, was just spotted in Germany. The 750 horsepower BMW M5 (G90) will go on sale in 2024 and it’s shaping…