BMW iX

See the BMW iX drive itself on the busy roads of Poland

See the BMW iX drive itself on the busy roads of Poland

The concept of a BMW driving itself seems counterintuitive at a first glance. After all, how can we fully experience “the ultimate driving machine” if the vehicle does all the work for us? However, what…

Video: The Making of the BMW iX Flow featuring E Ink

Video: The Making of the BMW iX Flow featuring E Ink

BMW delivered on its promise and brought out a car with a color-changing paint at this year’s Consumer Electronics Show. Dubbed BMW iX Flow, it’s fair to say that this invention from Munich drew a…

These Are the Best Use Cases for BMW’s E Ink Color Changing Technology

CES 2022: BMW My Modes explained in a video demo

CES 2022: BMW My Modes explained in a video demo

At CES 2022, BMW is showcasing further variants of the overall user experience. With My Modes Expressive and Relax, in the future BMW customers will have additional ways of adapting the vehicle settings to the…

BMW iX Brings Digital Art Mode to the Cabin

BMW iX Brings Digital Art Mode to the Cabin

It looks like BMW wants to add some snazzy artwork to the cabin of its iX SUV. BMW collaborated with Chinese artist Cao Fei to create the Digital Art Mode for the cabin of the…

BMW IconicSounds Electric Brings Emotion to EV Driving

BMW IconicSounds Electric Brings Emotion to EV Driving

Since electric vehicles started becoming mainstream, car manufacturers have been trying to figure out ways to inject a bit of audible excitement into their driving experiences. Some brands use artificial electric motor noise, some create…

Exclusive first look at the BMW iX M60 - VIDEO

Exclusive first look at the BMW iX M60 – VIDEO

We first laid eyes on the new BMW iX M60 in September 2021 when we landed in Germany to test the BMW i4 and the iX xDrive50.But prior to testing those two new TVs, BMW…

BMW iX could face an unexpected rival from Sony

BMW iX could face an unexpected rival from Sony

To say the battle in the EV segment is heating up would be the understatement of the year, and it is only January 5. The big news today from CES 2022 is the official premiere…