News
BMW, Mercedes, and Audi have been catering to the Chinese market with dedicated products for decades. Typically, these vehicles have longer wheelbases because local customers prefer the extra rear legroom compared to the regular models…
Adrian Padeanu / November 22, 2025
News
Audi is rejuvenating its image with a new design language pioneered by the gorgeous, fully electric Concept C. A production version is due in 2027, but the EV lineup will already have grown by then….
Adrian Padeanu / September 3, 2025
Concepts
The two-door car is a shrinking niche. Just ask BMW. It’s about to pull the plug on the Z4 without planning a direct successor. Adding insult to injury, the 4 Series Coupe and Convertible might…
Horatiu Boeriu / September 2, 2025
News
Despite the increasing challenges of tariffs and market uncertainty, BMW is widening the sales gap over its chief German rival Audi in the United States. Midway through 2025, the numbers paint a clear picture: BMW…
Horatiu Boeriu / July 3, 2025
News
The AUDI E5 Sportback Battles BMW EVs In China
by Adrian Padeanu / Date: April 24, 2025
News
Audi is gearing up to challenge the dominance of BMW, Mercedes-Benz, and Land Rover in the luxury SUV segment with the forthcoming launch of its most ambitious model to date—the all-new Audi Q9. Positioned as…
Horatiu Boeriu / March 21, 2025
BMW X3
Hot on the heels of the new Audi A5’s reveal, its SUV sibling has arrived. The third-generation Q5 has landed, looking exactly as you would’ve expected. Not just the evolutionary exterior, but also the cabin,…
Adrian Padeanu / September 1, 2024
News
Gernot Doellner to Replace Markus Duesmann Audi has announced the appointment of Gernot Doellner, Volkswagen Group’s strategy chief, as the new CEO, taking over from Markus Duesmann starting September 1. The decision comes amid uncertainties…
Horatiu Boeriu / June 30, 2023
News
Audi is finally entering Formula 1, after years of Volkswagen Group interest. There were some rumors earlier in the year that Audi was buying the McLaren F1 team but the Brits shut that down quickly….
Nico DeMattia / October 30, 2022
Interesting
Audi just announced it’s officially entering Formula 1 for the first time, which is a huge deal for Audi, the Volkswagen Group, and the sport as a whole. As an F1 fan, it’s incredibly exciting…
Nico DeMattia / August 27, 2022
i4
We’re living in a car world in which combustion engines and electric motors peacefully co-exist and will do so for the foreseeable future. Consequently, customers are spoiled for choice when it comes to the variety…
Adrian Padeanu / May 17, 2022