BMW is adamant that you can experience joy without necessarily being behind the wheel of a car bearing the famous roundel. To make this happen, the brand has teamed up with Italian perfume company Mavive….
Whether you’re on team gasoline or electric, BMW has you covered. The next 3 Series will offer something for everyone, including customers interested in plug-in hybrids and even diesels. Two distinct flavors of the luxury…
Percentages can be deceiving when looking at sales charts. Although the XM grew by 15.8% last year, the harsh reality is that BMW only delivered 7,813 units. That puts the plug-in hybrid SUV at the…
Some names don’t just last. They live inside us. They are there in the moments that define who we are, what we believe in, and what we pass down. For me and my family, BMW…
If you firmly believe that bigger is always better, MINI is outdoing BMW in the exhaust game. The new John Cooper Works hatchback and convertible feature a centrally mounted exhaust tip larger than anything you’ll…
When BMW introduced the M50 engine in 1990, it marked the beginning of a new chapter for the brand’s straight-six legacy. Replacing the M20, the M50 was the first BMW inline-six to feature a dual…
Not all luxury features are flashy. Some are subtle—like the way a car door closes. BMW’s soft-close automatic doors are one of those quiet upgrades that make a difference. Instead of slamming the door shut,…
At the beginning of the year, BMWBLOG spoke with Adrian van Hooydonk about the brand’s unified styling approach. BMW Group’s Head of Design told us at CES that future combustion and electric cars will look…
BMW is kicking off a new video series to highlight the development of the M2 Racing. Bavaria’s new entry-level race car may carry the “M2” name, but there’s a reason it sounds so different from…
The BMW M3 has long set the standard in the compact performance sedan segment, earning its stripes on the Nürburgring and beyond. Now, Genesis is testing the waters of that territory—not with a production model,…
