Interesting

BMW Group will start a new journey in 2025. A brand new car architecture will join the existing Cluster Architecture (CLAR) and Untere Klasse (UKL) platforms at BMW. It’s widely known as Neue Klasse, but…

The final chapter of Steve Saxty’s “BMW’s Hidden Gems” is devoted to the art of differentiation. Colors, trim, and wheels all allow a buyer to personalize their car, often in order to stand out from…

BYD, the Chinese electric car maker backed by Warren Buffett, has been making headlines with its impressive sales figures and ambitious expansion plans. The Chinese automaker sold three million battery-powered cars in 2023 – 1.6…

In 2025, BMW is embarking on a new era with the introduction of the “new” Neue Klasse, marking another phase of reinvention. However, this article will provide a concise overview of BMW’s history, tracing back…

The current naming convention of BMWs may appear logical now, but it hasn’t always been that way. This article provides insight into the origins of BMW names and their evolution. Steve Saxty, author of “BMW:…

In an announcement at CES 2024, Amazon and BMW have revealed a new partnership aimed at transforming the in-car experience. This collaboration, leveraging a large language model (LLM) combined with Alexa and the actual driver’s…

Every now and then, we find ourselves pondering the timeless question: what’s the perfect two-car garage? Back in the day, my answer would’ve been swift and BMW-centric – an E90 M3 and a BMW 135is….

We were recently given an opportunity to preview two books of a three book set (BMW: Behind The Scenes), “BMW by Design” and “BMW’s Hidden Gems”, written by Steve Saxty – the author of the…

Advanced driver assistance systems, or ADAS, are technologies that help drivers improve their safety and comfort on the road. ADAS can provide features such as adaptive cruise control, lane keeping assist, blind spot detection, parking…

Behind every luminary car design decision, there’s a guiding principle. Whether it’s the original M3 and the thought of having a road-going motorsport-ready vehicle or something a bit more practical, every great vehicle has a…