News
The BMW Group’s Steyr facility has reached a significant milestone with the completion of new production halls dedicated to the future of e-drive manufacturing. Initiated in September 2022, the construction phase culminated in a topping-out…
Horatiu Boeriu / February 1, 2024
Racing
As the 24 Hours of Daytona (2024) approached, I found myself amid an electrifying atmosphere, surrounded by the roar of engines and the palpable excitement of racing fans. Little did I know, BMW of North…
Horatiu Boeriu / February 1, 2024
BMW 1M
In the world of car enthusiasts, a rare gem emerged on Mecum.com, stirring the hearts of collectors and speed lovers alike. A 2011 BMW 1 Series M Coupe, a car I own as well, was…
Horatiu Boeriu / January 31, 2024
Racing
ROWE Racing is getting ready for a new motorsport season as they gear up to defend their title at the Spa-Francorchamps and aim for victory at the NĂĽrburgring, following a second-place finish in 2023. The…
Horatiu Boeriu / January 31, 2024
News
BMW X8 – Was There Ever One?
by Horatiu Boeriu / Date: January 31, 2024
i5
Christopher Walken is set to star in a captivating BMW Super Bowl commercial, marking a high-profile addition to the roster of celebrities participating in Super Bowl advertising. Walken, known for his distinctive voice and compelling…
Horatiu Boeriu / January 31, 2024
XM
The BMW XM 50e plug-in hybrid, previously available in various international markets, is now making its debut in Germany. This entry-level variant of the somewhat controversial BMW XM will be the more affordable option and…
Horatiu Boeriu / January 30, 2024
News
BMW has updated its Highway Assistant feature, which is part of the optional Driving Assistance Professional Package on various models like the iX, 5 Series, 7 Series, X5, X6 (except M Competition models), X7, and…
Horatiu Boeriu / January 30, 2024
MINI
The latest electric car from MINI, the Aceman, is undergoing final tests in the harsh desert environment, facing extreme heat and sandy conditions. This step is crucial as the car moves closer to mass production….
Horatiu Boeriu / January 30, 2024
BMW M4
After the leak of the BMW 4 Series Facelift, it’s now time to take an early look at the 2025 BMW M4 facelift. The full set of photos and information will drop later today, so…
Horatiu Boeriu / January 30, 2024
News
The BMW Group has made significant strides in reducing its overall carbon footprint, as shown by the recent decrease in its fleet-wide CO2 emissions. In 2023, the group’s fleet in the European Union recorded emissions of…
Horatiu Boeriu / January 30, 2024