Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW B58 vs. S58: Performance, Reliability and Tuning

BMW B58 vs. S58: Performance, Reliability and Tuning

BMW’s B58 and S58 engines are marvels of modern engineering, representing the pinnacle of the brand’s quest for power, efficiency, and sound delight. Both engines are turbocharged inline-6 powerhouses, but they cater to different segments…

San Luis Potosi Plant Getting Ready for Neue Klasse

San Luis Potosi Plant Getting Ready for Neue Klasse

BMW Group is taking a significant step forward at its San Luis Potosí plant in Mexico, preparing for the production of the Neue Klasse by starting the construction of a local high-voltage battery assembly. This…

BMW M2 G87 By ADRO Looks Bad To The Bone

BMW M2 G87 By ADRO Looks Bad To The Bone

Although the i4 M50 was the best-selling product from BMW M in 2023 (and the year before), the M2 also posted strong results. With a growing customer base, the G87 is attracting the attention of…

BMW iX2 Looks Striking In Isle Of Man Green

BMW Motorrad Introduces The Automated Shift Assistant

BMW Motorrad Introduces The Automated Shift Assistant

BMW Motorrad is taking motorcycle technology to the next level with its new Automated Shift Assistant (ASA). This innovative system is designed to make motorcycle riding easier and more comfortable by automating the clutch and…

2025 BMW X5 Earns Top Safety Pick from IIHS

2025 BMW X5 Earns Top Safety Pick from IIHS

The 2025 BMW X5 Facelift has just received a top safety praise from the Insurance Institute for Highway Safety. According to the report released yesterday, the luxury SUV performed as anticipated in crash tests, including…

3,500 Mile Check-In: BMW iX M60 Long-Term Review

3,500 Mile Check-In: BMW iX M60 Long-Term Review

It has been nearly six months since I began using the BMW iX M60 as a long-term press car. I have shared this experience through a series of articles, YouTube videos, and numerous social media…

BMW Rules Out Pickup Trucks, Favors Rugged SUVs

BMW Rules Out Pickup Trucks, Favors Rugged SUVs

Every now and then, BMW enjoys toying around with the idea of a pickup. It secretly built an M3 E30 truck in 1986 and revisited the idea in 2011 with the M3 E92. More recently,…