Now that the BMW 7 Series facelift has been around for a couple of months, reviews are starting to come out. The guys from Throttle House have put together a rather interesting comparison between the new 7 Series and one of its main rivals – the Audi A8. At the moment, this ultra luxurious part of the market is dominated by the S-Class and 7 Series. Lexus is also doing rather fine, while the A8 has some ground to cover.

It’s a shame too, as the new A8 is a really impressive machine. Unfortunately, in the video below, things are not exactly even. The BMW side of things is represented by a mean, 523-HP 750i model which has about 200 HP more than what the 3-liter V6 under the hood of the Audi can deliver. Power isn’t everything though and there’s so much tech spread between these two cars that engines become the most boring thing you can talk about.

Of course, the huge grille of the 7 Series was, briefly, discussed. In their opinion, it’s a bit too much on the BMW and just right on the Audi A8. Yes, the A8 has a huge grille too, but on the Audi it actually fits in with the rest of the car and its design. In the end, there’s no obvious choice to make here, each car having its pros and cons, thus we don’t have a clear winner. However, that may not be the case with our own review of the two cars, which is being shot right now.

Stay tuned!