While completely subjective, Imola Red is one of the most striking colors offered by BMW cars. While the BMW E36 M3 offered Imola Red as a standard finish, the current M3 doesn’t include the beautiful red in the standard color palette. Instead, Imola red is part of BMW Individual exterior finishes, a special order item costing you $1,970 on top of the MSRP.

The BMW F80 M3 with an Imola Red exterior color finish really pops up, highlighting all the tiny design details. It’s truly an eye catcher.


The folks at European Auto Source decided to give this Imola Red M3 a makeover, adding an aftermarket aggressive touch to match their customers’ needs. The list of modifications on this Imola Red M3 includes: BMC Performance Air Filters, BMW M Performance Carbon Fiber Splitters with Lip, BMW M Performance Electronic Steering Wheel, a BMW M Performance Gloss Black Kidney Grilles, the ESS E-Tronic ECU Tuner and Evolution Racewerks Competition Series Catless Downpipes installed.


For improved stance and a more prominent showcase of the OEM wheels, EAS installed a KW HAS Height Adjustable Spring Sleeve-Over Kit.

Complete details of this build are available in the media gallery right below.