Mercedes Benz

The sales race in the premium segment is heating up as we’re getting closer to the end of 2019. The two German giants battling it out for the crown in this segment are now even…

BMW Happy Halloween: “This Halloween any car can dress up as its favorite superhero”. That’s the punchline used by the BMW USA Instagram account to cheekily troll their old-time rival – Mercedes-Benz. On the eve…

The battle in the luxury segment in the US is heating up even more as we’re getting closer to 2020. The crown is still over at BMW right now YTD, but things are definitely too…

It looks like rivalries no longer have a place in the automotive industry. The vast changes affecting the business and the rapid pace at which new technology is being demanded by the market is forcing…

Every year, the people over at Kantar Millward Brown put together their BrandZ Top 100 Most Valuable Global Brands list, including the biggest companies from every possible field. Brands from the automotive realm are, of…

In the business world, rivalry is often associated with respect, and when it comes to that, the German automakers have proven to be good sports over the years. To bid farewell to Mercedes-Benz CEO Dieter…

How far will the cooperations between BMW and Daimler go in the future? According to a report by the Süddeutsche Zeitung, discussions are currently taking place between the two car manufacturers in regards to joint…

As 2018 drew to a close, manufacturers were able to add up the figures and tell the world how they did in the past year. BMW announced that it recorded a slight increase in sales…

The world is changing and along with it the way businesses work. Enemies are becoming friends and old rivals are now joining forces to make sure that they can survive this sudden shift in priorities….

Mercedes-Benz and BMW have been trading blows for decades. The two German companies nearly became one at a certain point, when Daimler almost bought the blue and white roundel car maker before a certain wealthy…