BMW is currently celebrating its 100 year anniversary, an impressive achievement for any company and one the brand should be proud of. But just lasting 100 years isn’t what’s most impressive about BMW’s centenary, it’s…
BMW has taken some flak over the past year for putting a lot of resources into developing its BMW i sub-division that develops its hybrid and electric technology. Many feel that the “i” brand is unnecessary…
Mercedes-Benz is currently on a roll, pumping out one successful new model after another and slowly increasing both its model portfolio and its profits. There’s no doubt that Mercedes-Benz is currently on the rise and…
When it comes to expensive German luxury cars, reliability has always been a question. There are many car enthusiasts who mock the German brand’s constant claims of excellent German engineering, as many of the country’s…
All German cars rest their reputations on a core foundation of values; quality, performance and innovative engineering. However, each individual brand sets itself apart by focusing different specific values from one another. For instance, Mercedes-Benz…
At every auto show, we walk around to see what other automakers are bringing to the premium segment. Mercedes-Benz put up an impressive display at the 2012 Paris Auto Show. Among the large number of…
Going after the eco-friendly conscious of its customers, Mercedes-Benz is about to launch a four-cylinder version of the S-Class model. The S-Class sedan will be powered by a 2.2 liter four-cylinder diesel engine. Dubbed S250…
Over the years, the competition between Mercedes-Benz and BMW was always intense, backed up both by the media and the fan base although the two companies (in most cases) attract different customer profiles. However, due…
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