BMW’s advertising history over its 100 years
With BMW becoming 100 years old this week, it’s obvious that the Bavarian brand saw quite a lot transpire, in terms of technology. The television, computer and internet were all things that BMW had to…
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BMW 1 Series Coupe: BMW’s often overlooked sports car
The BMW 1 Series M is a car that has built quite a reputation for itself, earning the hearts of almost every BMW enthusiast with its fantastic driving dynamics and pure driving feel. Fans absolutely…
Former Google executive Jens Monsees joins BMW to help with “digital revolution”
BMW fills its newly created position of vice president digital strategy with former Google executive, Jens Monsees. The high-ranking executive started his career at BMW before moving to Google as automotive director for digital strategy…
BMW’s largest plant in the world – Spartanburg – will produce 450,000 vehicles every year
In 2015, BMW announced the expansion of its Spartanburg plant. The $1B investment is scheduled to complete this year when the South Carolina-based factory will begin producing 450,000 vehicles annually – up from today’s 350,000…
BMW M2 runs 1:13.2 minutes at Hockenheim, faster than M3 CRT
BMW Group achieves record global earnings in 2015
The BMW Group achieved its sixth record-breaking year in succession in 2015, posting new highs to date for sales volumes, revenues and profit before tax, despite a volatile market environment. “We have met all of…
TEST DRIVE: 2016 BMW X6 xDrive30d
Carving new roads on uncharted territory has never been easy. Assuming the role of a trailblazer is probably one of the hardest things to do and yet where would we be without the likes of…
Best BMWs throughout the decades of its history
BMW has now been around for a century, which is simply astonishing when you think about it. I mean, BMW predates World War I, that’s pretty crazy. So BMW has seen quite a lot throughout…
Sakhir Orange BMW M4 With M Performance Goodies
Sakhir Orange is considered one of the most striking exterior finishes offered by BMW today. The beautiful shade of orange accentuates perfectly the aggressive lines of the new M3 and M4. The special color ensures…
Design Study – What a BMW M-GT could look like
Giom Mouton – the South African rendering artist – is back today with another exciting project. Using the 100th year celebration of BMW, Mouton has decided to create – what he believes would have been…
Top 10 BMWs of the past 100 years
With BMW’s 100th birthday having just passed, we feel that it’s fit to look back on the brand and take a look at the ten best cars the Bavarian brand has ever produced. This was…
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