BMW Films was a masterstroke of automotive marketing, as the short film series instantly made not only the brand cool but it also made customers lust after specific cars. The original BMW Films series “The…
BMW is getting ready to debut the most important new chassis since the original Neue Klasse chassis of the 1960s and it’s going to be called… Neue Klasse. Reviving the name makes sense because this will…
One look at the BMW i7’s cabin and you know it’s something special. It’s a weird combination of a simple design with flashy details but it works brilliantly. As much as I think the i7’s…
BMW’s Dingolfing, Germany plant celebrates its 50th anniversary this year, as it was first introduced to build the E12-generation 5 Series back in 1973. However, that isn’t the only milestone celebrated at Dingolfing this year….
Cars are too customizable at the moment and BMW is by far the biggest offender. There are just too many settings for too many parameters in modern BMWs, especially M cars, that it becomes overwhelming….
One of the more interesting cars in BMW’s pipeline is surprisingly the iX2. The BMW iX2 will be the electric version of the second-generation X2 crossover. That isn’t surprising. What is surprising is how interested…
Towing isn’t exactly an EV strong suit. Sure, EVs have gobs of torque, which means they have the power to tow an impressive amount of weight. However, their ranges suffer drastically from essentially doubling the…
So far, there have only been two powertrain options for the BMW i7: expensive and very expensive. At launch, there was only on i7, the i7 xDrive60. It’s the power and price equivalent of the…
Holger Rune must feel right at home at the BMW Open by American Express, as he remains unbeaten in the Munich tennis tournament. The Danish player won the ATP World Tour event in Munich for…
There had been some rumors about BMW bringing the iX xDrive40 to the United States but it ultimately didn’t happen. The base model is available in Europe and other markets as a cheaper alternative to…
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