News
BMW will get the ball rolling on Neue Klasse production near the end of the year with the second-generation iX3. The first EV will be assembled at the company’s new factory in Debrecen, Hungary. The…
  Adrian Padeanu /  March 31, 2025
 News
It’s in the news no matter where you look: tariffs are (again) officially coming to all vehicles made outside of the United States. Though BMW has plenty of production Stateside, it still means a price…
  Steven Paul /  March 29, 2025
 News
Earlier this year, at CES 2025 in Las Vegas, BMW unveiled its most advanced infotainment system to date: the iDrive X. Now, at BMW Tech Days held recently at the BMW R&D Center in Beijing,…
  Horatiu Boeriu /  March 28, 2025
 News
President Donald Trump has escalated trade tensions with a new policy that will impose a 25% tariff on all imported cars, trucks, and key auto components, effective April 2. The move, intended to boost domestic…
  Horatiu Boeriu /  March 27, 2025
  News
 How BMW and Alibaba Are Reimagining In-Car AI for China’s Neue Klasse
 by Horatiu Boeriu  / Date: March 26, 2025
 BMW X3
BMW’s China-specific models are more than just about stretching the wheelbase and calling it a day. Aside from the additional rear legroom, the elongated sedans and SUVs are typically more luxurious than the standard-wheelbase vehicles….
  Horatiu Boeriu /  March 26, 2025
 5 Series
BMW has been producing the current-generation 5 Series for nearly two years. While it’s too early for a Life Cycle Impulse, a notable update has quietly arrived. Before the LCI hits the assembly line in…
  Horatiu Boeriu /  March 26, 2025
 News
The numbers don’t lie—the XM was the slowest-selling BMW in the United States last year. Demand for the polarizing SUV fell 14.7% to 1,974 units. That’s despite the fact that 2024 was the first full…
  Horatiu Boeriu /  March 25, 2025
 News
BMW has overtaken Tesla in electric vehicle sales across Europe, marking a significant shift in the Old Continent’s zero-emissions car market. According to new data from automotive research firm JATO Dynamics, BMW and MINI sold…
  Horatiu Boeriu /  March 25, 2025
 News
We still tend to underestimate the importance of the Chinese market for legacy luxury brands. Our analysis of the final 2024 sales figures highlights why BMW must get back in shape in the world’s largest…
  Adrian Padeanu /  March 24, 2025
 News
The BMW Art Car Collection kicked off its world tour this week. Its first stop is in Vienna, where five different “rolling sculptures” are exhibited at the Museum of Applied Arts and at the SPARK…
  Adrian Padeanu /  March 23, 2025