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BMW CFO Foresees Future Purchase of BMWs from Your Sofa

BMW CFO Foresees Future Purchase of BMWs from Your Sofa

BMW’s shift to the agency model in sales will bring changes to the way customers purchase their cars. Of course, this approach will only apply to certain markets, no changes are expected in the United…

BMW North America To Plant 25 Trees For Each EV Test Drive

BMW North America To Plant 25 Trees For Each EV Test Drive

BMW North America has joined forces with Scenic America, a national non-profit organization, to plant 25 trees for each test drive taken with an electric vehicle at participating dealerships. The campaign runs from April 18…

2023 BMW M2 Hits The Speedway in a Road & Track Review

Photo Comparison: BMW XM Label Red vs BMW XM

Photo Comparison: BMW XM Label Red vs BMW XM

BMW just released the latest version of its XM SUV, the Label Red. It’s the first BMW to use the colored label nomenclature, so we’ll see if it’s something that sticks. However, until then, let’s…