During the mid-2000s, before the electric craze, BMW had a bonkers idea – to take the V12 engine of its 760i and make it run on hydrogen. The “world’s first hydrogen-drive luxury performance automobile for…
The 7 Series has been the flagship BMW model for six generations, seven if you count the G70, which is only now starting to reach US dealer showrooms. A full-size executive sedan has always been…
When BMW facelifted the previous-generation 7 Series in early 2019, more than a few people raised their eyebrows after discovering the enlarged kidney grille. Now that the G11/G12 has been retired to make way for…
BMW certainly won’t win the 2023 Car of the Year award because the two models it had on the provisional list of candidates did not make the cut. Published this week, the shortlist has seven…
BMW has upped its advertising game in recent months by placing 3D ads in Times Square to showcase the XM and how electric vehicles have evolved since the 1602 Elektro from 1972. A new commercial…
The fact luxury cars have become rolling computers is yesterday’s news, and with the new 7 Series / i7, BMW shows how a modern vehicle can also double as a cinema. A new ad for…
BMW is making a rather surprising announcement in Japan by disclosing plans to create a club just for owners of certain high-end models. Tentatively called the “Exclusive Membership Club Community,” it will become operational in…
With good reason, YouTubers tend to prefer M cars to the detriment of regular BMWs when they decide to record top-speed runs on the Autobahn. It’s because viewers are likely to click on a video…
I recently spent some time with just about every new vehicle in BMW’s North American lineup at once. During that sampler platter of Bavarian metal, it quickly became clear that one of BMW’s special dishes…
Whenever the new generation of a car debuts, be it mainstream or luxury, you’ll often hear people complaining about the design and how the old one was better. It’s especially the case with the new…
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