Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
The Car Content Creator’s Toolkit: A Peek Behind the Scenes

The Car Content Creator’s Toolkit: A Peek Behind the Scenes

Creating engaging, informative, and visually captivating car content isn’t just about loving cars—it’s about using the right tools to bring that passion to life. In this story, we’ll take you behind the scenes of our…

How the First E21 BMW 3 Series Almost Became a Hatchback

How the First E21 BMW 3 Series Almost Became a Hatchback

Over the last decades, the BMW 3 Series has become synonymous with compact luxury sedans, embodying the brand’s essence of performance and refinement. However, its debut as the E21 model in 1975 tells a fascinating…

3D Design Brings Custom Enhancements to the BMW X7 LCI

3D Design Brings Custom Enhancements to the BMW X7 LCI

3D Design, a Japanese tuning company known for its attention to detail, has introduced new customization options for the facelifted BMW X7 (G07). The featured model, equipped with the M Sport Package and painted in…

BMW to Fuel All New Diesel Cars with HVO100 from 2025

BMW 1800 TI SA: A Racing Legend with South African Roots

BMW 1800 TI SA: A Racing Legend with South African Roots

The BMW 1800 TI SA is a fascinating chapter in the brand’s history, combining motorsport pedigree with market-specific adaptations. Built as a homologation special for BMW’s racing efforts, the TI SA also found success beyond…

This BMW G21 M340i Touring Could Be the Wagon of Your Dreams

This BMW G21 M340i Touring Could Be the Wagon of Your Dreams

Japanese tuning house 3D Design has unveiled its latest project, a modified BMW M340i Touring. Known for their precision-crafted aftermarket parts, 3D Design has transformed this sporty touring model into a head-turning, performance-focused machine while…