Horatiu Boeriu

The Petersen Museum in Los Angeles hosted last night the unveil of the BMW M Hybrid V8. The new and exciting racing car was the subject of countless teasers over the last few months, but…

Despite a wide industry push for electric car fleets, not all automakers are sold on this idea. BMW has pledged to have at least 50 percent of fully electric vehicles by 2030, yet the Munich-based…

The BMW M Hybrid V8 gets a new livery and a driver lineup. Today, at an event hosted by the Petersen Museum in Los Angeles, BMW Motorsport, along with BMW M Team RLL, revealed an…

The KITH lifestyle brand continues to tease its upcoming collaboration with BMW. After a successful roll-out in 2020 with the KITH x BMW M4 Competition, the NYC-based brand is now preparing for a new car…

With wait times as long as 18 months, the i4 is already shaping up to be one of the most successful products in the BMW’s history. During a recent media event in Regensburg, we sat…

If it ain’t broke, don’t fix it. The proverb has been part of BMW’s product lifecycle philosophy for decades. Most of BMW’s facelifted models received mild design upgrades, with the occasional exceptions to the rule….

In this video, we review the 2023 BMW M340i with M Performance Parts. With the facelift introduced a few months ago, BMW brought the 2023 BMW M340i M Performance version closer to the M3 by…

NYC-based KITH is preparing for a second car collaboration with BMW. KITH’s owner Ronnie Fieg has just teased the collaboration on his Instagram account. Fieg also sat down with BMW-M Magazine to talk about his…

BMW is pushing forward with their efforts to bring to market a new generation of electric vehicles. Built on the upcoming Neue Klasse EV-first platform, the next generation of electric vehicles will arrive in 2025….

BMW’s electrification plans are moving forward and in 2025, the EV-first Neue Klasse platform will arrive in Munich. So naturally, the lineup of cars will go through major changes. One model that might fall out…