Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He is currently the editor-in-chief managing the day-to-day activities at BMWBLOG, including content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored with a Computer Science degree from University of Illinois at Chicago where he cultivated a passion for product management, engineering and startups. Horatiu’s passion for BMW cars has translated in the creation of BMWBLOG, the first online car magazine focusing on a single car brand. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3. You can find him on Twitter, Youtube, Instagram and LinkedIn.
Live Photos Of The BMW X2 GoldPlay Edition

Live Photos Of The BMW X2 GoldPlay Edition

The BMW X2 GoldPlay Edition made its debut last month and today, we get the chance to see the first live photos of the compact crossover. What is the GoldPlay X2? It’s just a BMW…

Fanatec Steering Wheel BMW M4 GT3 – Unboxing and Guide

BMW to run only one M4 GT3 after Sebring 12 Hours

BMW to run only one M4 GT3 after Sebring 12 Hours

According to Motorsport, BMW is expected to reduce factory IMSA entry to one car after the 12 Hours of Sebring. BMW Motorsport had just finished a stint at the Daytona 24, with two new BMW M4…

Why are car enthusiasts often passionate about timepieces?

Why are car enthusiasts often passionate about timepieces?

You’ll find evidence of this connection in the historical culture of automobile collection and racing. For example, most internationally recognized motorsport events are sponsored by awarded timepiece houses. Famous drivers often serve as brand ambassadors…

2023 BMW iX1 Electric Crossover spotted in Germany

2023 BMW iX1 Electric Crossover spotted in Germany

BMW is putting the final finishes on two important electric vehicles which will be unveiled this year. After the imminent reveal of the BMW i7, the Munich-based automaker will shift its focus to what could…

How did the BMW iX Flow with E Ink came to life

How did the BMW iX Flow with E Ink came to life

At the 2022 CES, BMW took the automotive world by surprising by unveiling an exciting new project: BMW iX Flow. Or now known as the “BMW Color Changing Car.” The prototype features the E Ink…

BMW signs deal with Salzgitter to supply low-CO2 steel

BMW signs deal with Salzgitter to supply low-CO2 steel

BMW Group signed this week an agreement with Salzgitter AG for delivery of low-carbon steel. The steel will be used in standard production of cars at the BMW Group’s European plants from 2026 onwards. With…