By The Numbers: U.S. Luxury Car Sales in April 2018

News | May 2nd, 2018 by 0
BMW Mercedes Audi logos1 750x500

Yesterday, BMW reported its April sales in the United States showing a 4.2 percent increase, most of it thanks to the increased popularity of its …

Yesterday, BMW reported its April sales in the United States showing a 4.2 percent increase, most of it thanks to the increased popularity of its SAV line-up. Compared to the same month of 2017, BMW sold 28.9 percent more SAVs while on a year-to-date basis, the numbers have gone up by 6.3 percent already. Overall, the BMW Group sold a total of 27,213 vehicles in April, compared with 26,105 vehicles sold in the same month a year ago.

BMW X3 Rosslyn 01 830x554

Mercedes-Benz USA has closely followed BMW with 27,207 units sold in April, an increase of 1 percent. Mercedes-Benz volume leaders in April included the GLC, C-Class and GLE model lines. The GLC took the lead at 5,853, followed by C-Class sales of 5,148. The GLE rounded out the top three with 4,110 units sold.

Mercedes is outselling BMW by 8,364 vehicles through April.

Audi reported a 2.1 percent gain in April, with the Q3 crossover leading increases across its SUV line. Toyota Motor Corp.’s Lexus was the only one among the top four luxury brands to see a drop last month — sales slipped 2.1 percent, as deliveries of the ES sedan fell 5.4 percent and the entry-level IS dropped 16 percent.

Here is a list of the other luxury automakers who reported their sales:

Jaguar/Land Rover: 8,467, up 0.3 percent.

  • Land Rover was up 24 percent, to 6,448.
  • Jaguar dropped 37 percent, to 2,019.

Volvo: 8,333, up 17 percent.

  • Volvo sold 1,404 of its new XC40s in the U.S. last month.
  • XC90 was off 2.9 percent, to 2,282, and V90 CC was down 68.6 percent, to 150.

Porsche: 5,570, up 0.7 percent.

  • Macan was up 32.5 percent, to 2,252.
  • 718 was up 13.1 percent, to 604.

NEWSLETTER