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These are the Best Car and Fashion Collaborations

The automotive world and fashion world are two that have collided on several occasions. In fact, they’re two worlds that often like to collaborate with each other, creating special one-offs for fans of both to…

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A Holiday Gift Guide For BMW Drivers and Car Lovers

The Holiday Season is almost here. In America, we’re getting ready for Thanksgiving, a holiday that’s supposed to be about being thankful for what we have as we enjoy great food with friends and family….

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The Story Behind The BMW x KITH Collaboration

2020 brought forward one of the biggest and most important collaborations BMW has ever done: The KITH M4. The project, which included both apparel and cars, teamed up BMW M with Kith owner Ronnie Fieg to…

First KITH x BMW M4 Competition Delivered In New York City

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Video: The Making of the BMW M4 Competition x KITH

With only 150 units scheduled for production, the recently unveiled BMW M4 Competition x KITH models could become future collector’s items. That’s because they sold out quickly and also because the future of automobiles will…

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The Kith for BMW 2020 Collection features 94 pieces

Kith and BMW are taking their partnership to a new level. After the initial unveil of a special BMW M4 by Kith, the two brands are launching an apparel and accessories collection. The 94-piece collection…

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World Premiere: 2021 BMW M4 Design Study by Kith

Back in February, BMW unveiled its collaboration project with artist Futura 2000. It was a BMW M2 Competition with an entirely custom hand-painted finish by the artist himself. During that event, BMW M CEO Markus…

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This is the BMW E30 M3 Ronnie Fieg Edition

Most of you might know renowned fashion mogul Ronnie Fieg from his popular lifestyle label, Kith. However, what you might not know is that Fieg is actually a massive BMW enthusiast and an owner of…