Motorrad
BMW Motorrad reported sales of 13,546 motorcycles for 2017, down just 1.3% from the 13,730 motorcycles sold in 2016. However, despite the slight downturn, BMW outpaced the rest of the motorcycle industry (which was down…
Horatiu Boeriu / January 11, 2018
Motorrad
Four years ago, in Cape Town, a unique establishment opened its doors. This place was created with the unique vision of creating an “environment to honor both man and machine.” That is, a place which…
Mike DeAmicis / December 5, 2017
Motorrad
BMW Motorrad Spezial. Customisation ex works is BMW Motorrad’s response to the ever increasing customer demand for individualization. With the launch of the R nineT, BMW Motorrad recognized the trend towards individualization early on and…
Horatiu Boeriu / July 7, 2017
Motorrad
The BMW F 800 GT was just updated last year and only began its lifecycle in 2013. However, it was very similar to the motorcycle which preceded it, the F 800 ST, which had itself…
Mike DeAmicis / March 12, 2017
Motorrad
BMW Motorrad presents the Navigator VI
by Horatiu Boeriu / Date: January 26, 2017
Motorrad
The illustrious Bavarian motorcycle brand has, once again, surpassed its previous year’s performance. In fact, sales increased by nearly six percent. This represents, in total, a nearly fifty percent increase in sales since 2010. With…
Mike DeAmicis / January 16, 2017
Motorrad
This month the winter season will officially begin, but already the weather is becoming more and more inhospitable. Particularly inhospitable for riding a motorcycle. Though, for some, even the coldest weather doesn’t deter them from…
Mike DeAmicis / December 10, 2016
Motorrad
Back in 2006, BMW introduced the F 800 ST, which later morphed into the F 800 GT in 2013. The bike, though it has changed over the years, has mostly been an evolution of the…
Mike DeAmicis / November 9, 2016
Motorrad
At the EICMA, BMW Motorrad now presents a further milestone in motorcycle connectivity: a TFT instrument cluster with smartphone connection as could be applied to standard BMW Motorrad models in the future. BMW Motorrad and…
Horatiu Boeriu / November 9, 2016
Motorrad
With the new BMW R 1200 GS, BMW Motorrad expands the GS portfolio not only in the form of additional product optimizations but also by means of further potential broadening of the motorcycle’s properties. For the first…
Horatiu Boeriu / November 8, 2016
Motorrad
BMW launches today the new G 310 GS, a highly contemporary product with a level of versatility. BMW describes the G 310 GS as “nimble and agile in city traffic while over light terrain it…
Horatiu Boeriu / November 8, 2016