The rivalry between the two Bavarian automobile brands, BMW and Audi, is long-standing. It takes place in many segments across the premium market, even transcending the four wheeled realm. BMW’s motorcycle production predates its first…
Thanks to a recent event with BMW Motorrad, we can now share with you, our valued readers, some deep insights that we gleaned from the famed Bavarian brand about how their all new R 18…
Earlier this year, BMW Motorrad introduced their first foray into the cruiser segment since 2005. A segment which, in North America, accounts for nearly half of all motorcycles sold and which is also quite significant…
Around this time last year, BMW Motorrad took the wraps off of something quite unique. That is both aesthetically as well as technically. A nod to the brand’s robust heritage, the R 18 Concept. Drawing…
I’ve long anticipated the day that BMW Motorrad’s middleweights, which are often overlooked, were replaced with new and exciting offerings. Offerings that would be suitable to compete with the likes of Ducati and Triumph, among…
We ride and review the BMW Motorrad C Evolution Scooter which is finally making its way to American shores. Inevitable. We all know that the electric revolution that is now rapidly coming to the transportation sector…
Nearly ten years after first being introduced, BMW Motorrad’s flagship supersport bike is getting quite aged. It’s polarizing asymmetrical design, once appearing very modern, even futuristic, has changed very little throughout the course of the…
BMW Motorrad will very soon be headed up by someone new. This news comes as the company is currently being led temporarily by Hubert Kühner. Kühner, however, is planning to retire this coming April. Prior…
Porsche. We’ve all heard someone else mispronounce it. Maybe some of you mispronounce it yourselves. I, undoubtedly, have done so at least once in my life. There is only one way to pronounce it, that…
Four years ago, in Cape Town, a unique establishment opened its doors. This place was created with the unique vision of creating an “environment to honor both man and machine.” That is, a place which…
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