Adrian van Hooydonk, BMW Design Director, has seen and done much during his tenure with BMW. From joining the company in 1992 until today, he’s had his hands in plenty of important models, including the…
BMW set an all-time sales record in 2021 when it delivered 2,213,795 cars. Last year, the German luxury brand didn’t manage to match the previous performance, but it still shipped 2,100,692 units (-5.1%). It’s an…
By now, most enthusiasts have seen the incredible BMW Touring Coupe Concept that debuted at Concorso d’Eleganza Villa d’Este in Italy. The man behind it is Adrian Van Hooydonk, the long standing BMW Group Head…
Sitting down with Holger Hampf, President of BMW Designworks, and Adrian van Hooydonk, Design Director with BMW, we got some new insight into how things work over at Designworks. The design studio, the “architects of…
BMWBLOG was fortunate enough to get a bit of an inside scoop with Adrian van Hooydonk at CES this year. In an interview with the BMW Group Head of Design, we went over the new…
In early March, the BMW Group announced plans to expand its portfolio by acquiring ALPINA after more than half a century of collaborations. The existing agreement between the two was renewed at the end of…
Parking spots are not getting any bigger, yet with each new generation, a car’s size increases. This is more than just a trend of the last few years as automakers have been coming out with…
It’s safe to say the BMW Group put on quite the show at this year’s Concorso d’Eleganza Villa d’Este. It not only hosted the world debut of the M4 CSL, but also the second Rolls-Royce…
The fact we barely talk about the Z4 goes to show the little roadster has seen better days in terms of popularity. If recent reports are to be believed, BMW is preparing a minor LCI…
On the shores of Lake Como, we sat down for an exclusive interview with Adrian Van Hooydonk, the BMW Group Vice President of Design. Hailing from the Netherlands, Van Hooydonk is known as an interdisciplinary…
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