adrian van hooydonk

BMW Promises Future Cars Will Have Cleaner Designs

BMW Promises Future Cars Will Have Cleaner Designs

BMW set an all-time sales record in 2021 when it delivered 2,213,795 cars. Last year, the German luxury brand didn’t manage to match the previous performance, but it still shipped 2,100,692 units (-5.1%). It’s an…

BMW Touring Coupe Concept Talk with Adrian Van Hooydonk

BMW Touring Coupe Concept Talk with Adrian Van Hooydonk

By now, most enthusiasts have seen the incredible BMW Touring Coupe Concept that debuted at Concorso d’Eleganza Villa d’Este in Italy. The man behind it is Adrian Van Hooydonk, the long standing BMW Group Head…

Design Chief: “In China, BMW is seen as a luxury object, in America as a sportscar”