BMW has recently been on a roll when it comes to marketing done right with online videos. The big centerfold was without a doubt the massive campaign around M products, conducted mainly in the US….
Largely considered the best driving BMW of the modern era, the BMW 1 Series M continues to appreciate in value, despite already being six years old. The fact that fans are so fond of it,…
BMW’s online configurators usually help out when deciding what options and color choices you want to mix before committing to purchase a new car. However, they don’t tell the full story, at least when it…
Among BMW enthusiasts, the 1 Series M is the stuff of legends. As sort of a Frankenstein car, the BMW 1 Series M was built from bits of various different BMWs. So when it first…
The natural habitat of a BMW M vehicle is, of course, the race track. And if you’re ever in a position to sign up for a BMW M Track Day, don’t think about it. DO…
One curious visitor to Queenstown, New Zealand, was treated to the ultimate driving experience in the snow after simply standing on a footpath sticker inviting someone to “get the M feeling”. The unsuspecting Kiwi was…
With every automaker focused more and more on downsizing and with BMW’s fascination with 500cc cylinder size currently in full swing, most people assumed that a BMW M car powered by a 2-liter 4-cylinder mill…
During the Frankfurt Motor Show, the head of the M division, Frank van Meele, was quite talkative and shared a lot of his thoughts with the media. During his press conferences, he didn’t shy away…
For years people have been wondering whether another supercar will ever be built by BMW to properly step into the footsteps of the original BMW M1. The same question has been going around fans’ heads…
What do we love about the most powerful letter in the world? The way the cars which wear it on their boot drive, the way they look or the unmistakable power delivery it brings to…
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