Interesting

Directly engaging the new media (read online blogs), BMW chose BMWBLOG to host a new style video preview for the 2013 Detroit Auto Show just hours before it opened to the press preview for 5200…

If there’s one automotive segment that is hotly contested, and subsequently well served, it’s the mid-size sedan market. The cars tend to have very similar dimensions, with wheelbases between 109 and 112 inches, length between…

At the 2013 Detroit Auto Show, BMW debuted the 4 Series Concept Coupe. To tell us more about the design of the new car and share some insights into the design process of the beautiful…

Here are some amazing renderings of what the BMW M4 Concept could look like. The photoshoped images are based on the BMW 4 Series Coupe introduced in Detroit and were created by the talented rendering…

In the last quarter of this year, BMW will launch to market their first electric vehicle developed under the i sub-brand. Ahead of its market launch, several BMW executives, including BMW’s CEO Norbert Reithofer hinted…

The press release from BMW this morning acknowledged that BMW and Toyota have formalized their memorandum of understanding from June 2012. It highlights four areas where BMW and Toyota will cooperate. Those areas are fuel…

It’s a brave tire company that invites a throttle-happy group of auto journalists – a good number with racing experience – to torture test their new tire against the competition on a wide-open racetrack. Braver…

At the 2013 Detroit Auto Show, BMW debuted the first M6 model with four-doors. The BMW M6 Gran Coupe goes on sale this May and will compete in the four-door coupe segment with similar offerings…

PartsLane.com, an exclusive members-only private shopping club, will offer daily deals and time-limited sales events for BMW Lifestyle and Accessories products. The first significant deals offered by PartsLane are in the BMW wheels category and…

First let me say that coming to the Detroit Auto Show, I was a bit apprehensive about the new 4 Series. A whole new series out of what was previously just a model within a…