BMW Lifestyle launches a new bicycle into their vast BMW Bikes Collection. Compared to the original e-bike, the BMW Active Hybrid e-bike is equipped with a comprehensively revised drive concept, which makes its presence felt in the…
The abrupt and unexpected departure of the talented and highly appreciated BMW Head of Design Karim Habib has left a void in the design team in Munich. Habib is highly esteemed in the design circles…
BMW and Frieze have had a long-standing partnership focused on art and its many ways of manifesting. BMW Open Work launched last night at Frieze London 2017 with a new multi-platform commission by New York-based…
It’s starting to get pretty obvious what the priorities for most big car makers are going to be in the next few years. BMW, among others, will be focusing most of its efforts on launching…
A lot has been said about the association between brands that are known for the thrills they offer to their customers and the impending autonomous craze that is about to take over. For some people,…
Electric cars are going to take over the automotive industry if we’re to listen to all the voices in the field today. Almost all car makers agree on this topic, investing heavily in electric motors,…
BMW and MINI have recently announced a change in their marketing teams in the US, and that change was rather noticeable – the new ad spots that came out after the announcements brought a fresh take…
It was a known fact that the BMW 8 Series will enter production next year as a variety of sources have been saying the same thing over and over again. Our own sources confirmed 2018…
Rolls-Royce announced today that, as part of its Art Programme, it has entered into a benefactor relationship with Rockbund Art Museum (RAM), Shanghai. As part of this arrangement, the partnership will bring American artist Asad…
You see it all the time in sports, where analysts and broadcasters will talk about an all-era team, a team built from all of a certain franchise’s best players, regardless of era. So we thought…
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