BMW has just confirmed our suppositions from last week: the future Megacity Vehicle will be built at the Leipzig plant.The center piece of the Project i program, Megacity Vehicle, or MCV as know internally, will…
Fast Company magazine, the American address to look at when searching for trends in the business of innovation, has ranked BMW Group DesignworksUSA as the world’s “#1 Most Innovative Company in Design,” and among the…
A recent report by BusinessWeek confirms our previous suppositions: the new 2011 BMW 5 Series takes advantage of some high-end parts found in the 7 Series flagship. According to the magazine, due to component-sharing strategy…
BMW of North America today launched its largest brand awareness campaign in its history – “Story of Joy.” The campaign will break during the Opening Ceremony of the XXI Winter Olympic Games and continues at…
Automotive News reports that BMW of North America is upping the ante on its no-cost maintenance plan, adding an additional two years or 50,000 miles on select certified pre-owned 2007 models sold between Feb. 2…
Internationally acclaimed artist Jeff Koons will create the 17th BMW Art Car in the 35th anniversary year of the program. Koons and Jim O’Donnell, President of BMW North America jointly made the announcement today at…
The BMW Group and PSA Peugeot Citroën will continue their successful engine collaboration. An agreement to that effect was signed by Norbert Reithofer, Chairman of the Board of Management of BMW AG, and Philippe Varin,…
BMW becomes a Tier One Partner and exclusive automotive sponsor of the 2012 Games, 4000 low-carbon vehicles to be provided. London. Lord Sebastian Coe, chairman of the London Organising Committee of the Olympic Games and…
On September 8, 1994, the first US made BMW 318i rolled off the line in Spartanburg, SC. Today, 15 years to the day later, BMW Manufacturing’s 1.5 millionth vehicle rolled off the line to celebrate…
For decades, BMW has made the reduction of emissions and fuel consumption a key part of its product development strategy, just as enhancements to the dynamic ability of each BMW have been a lasting, sustained…
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