BMW's supercar ambitions face a critical choice: electric, hybrid, or petrol power. With the market for EV supercars still niche, and the legendary appeal of high-performance combustion engines, BMW enthusiasts are left wondering what direction the brand will take. Could a hybrid solution be the answer?
In a new video, BMW explains how teaming up with Toyota for a hydrogen series production vehicle will pay dividends.
The new 2025 BMW M5 Sedan G90 is turned into the MotoGP Safety Car. It starts work this weekend at the San Marino race at the Misano track.
The 2025 BMW M5 G90 sets a new benchmark not just for power but also for weight, coming in at 5,390 pounds. In this podcast episode, we explore the implications of its increased weight, the impact of the hybrid system, and whether the M5 G90 has sacrificed too much of its agility in the pursuit of performance.
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BMW Group Plant Steyr in Austria has started electric motor pre-series production, a year before production starts for the Neue Klasse iX3.
BMW and Toyota will jointly work on next-generation fuel cell technology. BMW's first series production hydrogen car launching in 2028.
Every car enthusiast has a "white whale"—the car they let go and forever regret. Explore the emotional journey of chasing the perfect BMW, from the joys of ownership to the pain of selling it. Whether it's an E36 328is or a 1M, the hunt never truly ends. Have you found your white whale, or are you still searching?
A new walkaround video from BMW USA features the 2025 M5 G90 Sedan with an aggressive exhaust note, possibly louder than the Euro version.
BMW launches a new feature allowing customers to pay for fuel and parking directly from their vehicles in Germany and across Europe. The service, available in cars with BMW Operating System 7, 8, 8.5, and 9, simplifies everyday tasks with seamless in-car digital payments.
BMW R&D engineer Stella Clarke is confident the company could bring E Ink technology to production cars within the next five years.
Canada’s new 100% tariffs on Chinese-made EVs could shake up the market, impacting rivals like Tesla and Lotus while offering a potential advantage to BMW. With competitors facing higher costs, BMW may see an opportunity to capture more of the Canadian EV market, though it also faces challenges with its Chinese-produced MINI models.
