The Z1 is one of the most fascinating cars to ever carry the BMW roundel. With removable body panels and vertically sliding doors, it’s anything but a typical Bimmer. It was the first car developed…
BMW brought a small group of journalists to Santa Monica to mark the 50th anniversary of Designworks’ presence in the United States, and the highlight of the day was a roundtable with Adrian van Hooydonk,…
The COVID-19 pandemic changed a lot of things. In BMW’s case, it irreversibly impacted how it — and its associated brands — went about selling cars. It wasn’t all on the supply side, either. The…
2026 is shaping up to be a turning point for BMW. The company faces a volatile global economy, new competition from EV upstarts, and the challenge of keeping its “Ultimate Driving Machine” spirit alive in…
1.9%. That’s how small the share of electric vehicles in the BMW Group’s total deliveries was back in 2020. Demand has skyrocketed since then, rising to 4.1% in 2021, 9% in 2022, 14.7% in 2023,…
2025 isn’t over yet, but BMW is already looking ahead to what next year will bring. The Neue Klasse family is set to expand, adding several new members alongside the recently unveiled iX3. While the…
BMW’s performance division continues to fire on all cylinders. In the first nine months of 2025, BMW M recorded a 7.9% increase in global sales, making it one of the BMW Group’s key growth drivers…
We never miss a chance to talk about the M1, given its importance in BMW’s legacy. The company’s own E26 stars in a new video that briefly recounts how the mid-engine supercar came to be….
Solid-state batteries have been on BMW’s radar for years, but the next phase just got more serious. Colorado-based Solid Power has announced a new collaboration with Samsung SDI and the BMW to develop and validate…
Like clockwork, BMW is supplying another batch of new cars as part of its ongoing partnership with Real Madrid. After the men’s football and basketball teams took delivery of their vehicles earlier this month, it’s…
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