The IAA Mobility Show in Munich kicked off today for the press, and BMW had a treat for attending journalists. The iX3 in Alpine White made its first public appearance, showing how the electric SUV…
When two of Germany’s biggest luxury brands launch all-electric versions of their best-selling SUVs, the comparisons practically write themselves. The Mercedes-Benz GLC EV (or, as Merc is calling it, the GLC with EQ Technology) debuts…
The 2026 BMW iX3 debuts far from unchallenged. The luxury EV SUV segment is actually pretty packed these days. One of the most obvious rivals in the segment comes from none other than Porsche, an…
Whenever BMW launches a new model, it usually picks a single color for the press shots. For the second-generation iX3, Munich chose Ocean Wave Blue. Since the luxury crossover debuted a couple of days ago,…
The all-new BMW iX3 is more than just the brand’s latest electric SUV. It’s the first production Neue Klasse model, which means it carries the weight of being both a design statement and a technology…
It wasn’t that long ago when M Performance Parts were limited to a handful of items for a few models. Today, business must be booming in Munich, as BMW has vastly expanded its portfolio. From…
With the introduction of the 2026 BMW iX3, the SUV based on BMW’s revolutionary new Neue Klasse architecture, comes a lot of new technology. Between the wild new Panoramic Vision display, lack of a traditional…
How big of a deal is Neue Klasse for BMW? It’s the single largest investment the company has ever made. CEO Oliver Zipse told Bloomberg that “well over” €10 billion has been invested over the…
When BMW took the wraps off the new iX3 yesterday, only one version was shown: the 50 xDrive. However, the company also promised an entry-level model for later, without providing details. We assumed it would…
BMW’s increased focus on “digitalization” has inevitably turned off fans of physical controls. But the gadgetry and computer wizardry reaches new heights with the introduction of the Neue Klasse BMW iX3. Here, BMW redefines what…
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