At the 2015 SEMA show from November 3rd to 6th, BMW presents a selection of distinctively sports-oriented BMW M Performance Parts to the trade fair audience, including a BMW M4 Coupe and M2 Coupe. For the first time, the new “M Performance” inscription in dynamic technical design will be showcase on selected parts. The new inscription will initially appear on the BMW M Performance Parts for the models BMW M2 Coupe and BMW M4 Coupe, but in future it will be used for the entire BMW M Performance product portfolio.

Exterior Upgrades

New BMW M Performance aerodynamic components have been developed for the BMW M4. The front inserts in high-end carbon fiber (CFRP) and the BMW M Performance front trim grille in high-gloss black give the face of the BMW M4 Coupe an even more striking expression.

BMW M4 through-flow high trunk spoiler-SEMA-4

The lateral BMW M Performance side sill attachments made of polyurethane (PUR) with the new “M Performance” inscription emphasize the design lines of the M4.

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BMW M Performance exterior mirror caps in carbon fiber finish, the lateral BMW M Performance side gills in high-gloss black in the M gill elements and BMW M Performance motor racing stripes applied to the body perfectly supplement the dynamic side view.

BMW M4 through-flow high trunk spoiler-SEMA-5

A new BMW M Performance carbon fiber diffuser with three strikingly shaped bars derived from motorsports and a newly designed BMW M Performance through-flow rear spoiler likewise made of carbon fiber further enhance the rear-end design. The new “M Performance” inscription on the lateral end plates of the rear spoiler as well as the motorsports stripes on the spoiler connecting sections constitute a further distinctive visual highlight.

BMW M4 through-flow high trunk spoiler-SEMA-7

The adjustable BMW M Performance coilover suspension likewise enhances sporty driving pleasure. The lowered suspension give the M4 a sportier look while providing a more dynamic ride.

Interior Upgrades

The new BMW M Performance steering wheel Pro with a rim in Alcantara Anthracite is a welcome addition inside the car. The steering wheel trim element is in clear-finish carbon fibre and also bears the “M Performance” inscription. At the 12-o’clock position the steering wheel rim features a blue center-position marking derived from motorsports.

A BMW M Performance gear selection lever for the M twin-clutch transmission (M DKG) protrudes from the BMW M Performance center console trim to enhance the sportiness of the cabin. The light and yet highly resilient composite material carbon fiber was also used for the door handles and the handbrake handle with Alcantara gaiter. Meanwhile the driver’s feet control a pedal system fitted with BMW M Performance pedal covers that are made of stainless steel. The trade show vehicle also features LED door projectors.

Exhaust System – More Sound, Less Weight

BMW M4 through-flow high trunk spoiler-SEMA-9

The lightweight construction exhaust system comprises a stainless steel exhaust duct with a rear silencer made entirely of titanium and bearing the “M Performance” inscription when viewed from the rear. Eye-catching BMW M Performance tailpipe trim elements made of carbon fiber with M logo add another visual highlight. There are two settings available to adjust the sound characteristics of the BMW M Performance silencer system, each of which is linked to the performance characteristics of the engine activated at the press of a button. Even the standard mode is impressive with its striking, sports-style sound that is still well-suited to everyday use.