We have already seen the new 7 Series and the 3 Series Facelifted version featuring the new revised iDrive system. In a recent U.K document release , BMW has announced that the new 1 Series will be getting the new iDrive as well.
We announced earlier this month(new iDrive 1, 3 and 7 Series), that U.S [...]

A BMW 1 Series Hatchback(123d) has been spotted on the roads in Michigan. Back in September 2007, the first BMW diesel car in the US, a 535d, was spotted also somewhere near Detroit. The car belonged to the fuel system supplier Bosch and the BMW 123d spotted yesterday is part of their fleet as [...]

I'm curious how many readers in the US would like a 1 series hatchback? We know BMW tried this a while back with the 318ti.
And with all respect I think the 1 Series is positioned a little different than the 318ti.
Would you want a 1 series hatchback?
Vote!

Back in December, the BMW tuner AC Schnitzer has unveiled their own version of the BMW 1 Series coupe. It was just a matter of time until they will come out with a 1 Series covertible version. Yesterday, they revealed an amazing ACS1 Cabrio, in a beautiful black paint exterior. 
The ACS1 convertible package includes [...]

Ever wondered which closely matched BMW would fair to be the king of the ultimate driving machine? Many have compared the new BMW 135i against the E46 M3 and then up against the 335i.
Edmunds has an interesting test video of the close competition of the E46 BMW M3 against the new 135i and 335i. The [...]

We knew that it won't take long until the other luxury automakers will launch a cars that will compete with BMW's 1-Series. The latest news are that Infiniti is working on such a car that according to them will be totally different from anything in its segment. 
Apparently, Infiniti is looking at a small, high-end crossover [...]

With the recent BMW 1 Series launch, the Munich based automaker has decided to turn to the Web for its 1 Series campaign. Almost half the spending for the campaign, estimated at $15 million to $25 million, is being devoted to online media. What seems to be even more fascinating is the collaboration between [...]

As expected, BMW 1 Series models did very well in the first month they have been released in the States, or should I say, two weeks. The total number of 1 series cars sold in March 2008 was 1496. For the past few months, I have mentioned over and over that BMW will sell lots [...]

The fellows at New York Times have reviewed the recently launched 2008 BMW 128i Convertible. Even though we were expecting the 128i cab to be less popular than the more powerful 135i Cab, in a recent survey obtained from several BMW dealerships, the BMW 128i Convertible is on the second place based on the number [...]

About a month ago, we have posted an article on the newest BMW 1-series marketing campaign. We expected this viral campaign to have started before the official U.S launch, so this is why there is a bit of confusion around the Rampenfest. The website, rampenfest.com has been updated and you can see a short trailer [...]

At the New York International Auto Show, the European selection committee for the 2008 World Car Awards announced today that BMW 118d Advanced Diesel was named the 2008 World Green Car. The 118d, which features the BMW's Efficient Dynamics platform, is a four-door hatchback powered by a 1.8 liter engine in four-cylinder. While we [...]

 
According to the fellows at WindingRoad, sources close to BMW revealed that a stripped-out lightweight setup using the twin-turbo six installed on a 135i, is currently being tested. While, I really don't think BMW will actually going to make the tii a production car, I am still going to relate to you what the inside [...]

We're continuing our BMW 1-series coverage and reviews, with some video footage of the all new BMW 135i. Alex Valentine, a member of 1addicts.com and the owner of alexvalentine.org, has posted some videos with his new Sparkling Graphite 135i. One thing that I totally loved about his video, was the demonstration of the iPhone integrating [...]

As far as we know, this is the first customer that takes delivery of his new BMW 1-seriess, in this case, the 135i. Ringmeister is a member of 1addicts.com and he is the lucky guy that will get to drive his new BMW 135i around NJ. We have already announced yesterday that most of [...]

Word came down today, that many U.S BMW dealerships have received their first demo car. Also, the same source told us that every dealer will get a BMW 135i in Black Sapphire with Coral Red Leather. If you would like to be the first one that drives the car, I suggest giving a call to [...]