BMW M and M Performance increased sales significantly in 2015

BMW M | January 28th, 2016 by 7
2015 bmw m3 m4 images 23 750x500

The ultra-sporty vehicles of the BMW M GmbH have contributed significantly to the BMW Group record sales in 2015. In addition to the classic M-models …

The ultra-sporty vehicles of the BMW M GmbH have contributed significantly to the BMW Group record sales in 2015. In addition to the classic M-models – such as M3 or M5 – the M division also develops M Performance Automobiles – like the M135i or M550d.

In 2015, BMW sold around 63,000 vehicles with the M in the name, which is an increase by approximately 40 percent over the previous year. The BMW M3, M4, M5, M6, X5 M and X6 M accounted for around 35,000 vehicles.

The largest market for M cars continue to be the US, UK and Germany with a 65 percent increase compared to 2014.

2015 bmw m3 m4 images 22 750x499

With a volume of 14,500 units, the United States account for more than 40 percent of the global BMW M sales and defend its role as the main market of the M GmbH by a wide margin. In the rankings, Great Britain follows with 4,000 and Germany with 3,200 units.

2015 bmw m135i design images 12 750x499

With approximately 28,000 units and an increase of more than 16 percent, the BMW M Performance models were able to continue their fledgling success story. Given their lower price and especially the love of Europeans for diesels, it’s no surprise that European markets represent a larger share.

Around 6,400 units were sold in the German home market, 5,000 units in the US and 4,000 units in Great Britain.

In 2016, the new entry-level model BMW M2 is intended to contribute to a further increase of the BMW M-sales figures, and the Competition Package for the BMW M3 and M4 and the special model BMW M4 GTS will add to the bottom line. The BMW M Performance Automobiles family will also increase with the addition of a M760Li model.

[Source: Bimmertoday]

 

7 responses to “BMW M and M Performance increased sales significantly in 2015”

  1. ricksanchez1 says:

    I used to wish that diesel performance models, like the M550d would come to the states, but the whole VW scandal changed my mind. I had no idea our emissions laws were so restrictive, that cars like the 335d had to have their engines designed to run the exhaust back through the cycle twice, leading to carbon buildup as miles accrue. Like ethanol in our gas, so many restrictions are in place in the US that we often don’t understand why a manufacturer refuses to bring certain models here.

  2. John says:

    Isn’t this easily explained by the dilution of the M brand? BMW started putting more M badges on their cars, so of course M car sales will increase

  3. […] recently started making what it calls M Performance models, which are standard BMW models with some M Division DNA injected into them. Cars like the BMW […]

  4. […] recently started creation what it calls M Performance models, that are customary BMW models with some M Division DNA injected into them. Cars like a BMW M235i, […]

  5. […] year BMW sold roughly 63,000 “M” vehicles total, a record-setting increase of 40 percent over 2014. The M3/M4 models, which […]

  6. […] year BMW sold roughly 63,000 “M” vehicles total, a record-setting increase of 40 percent over 2014. The M3/M4 models, which […]

  7. […] year BMW sold roughly 63,000 “M” vehicles total, a record-setting increase of 40 percent over 2014. The M3/M4 models, which […]

Leave a Reply

Your email address will not be published. Required fields are marked *

BMWBLOG

NEWSLETTER