BMW rumored to greenlight the 9 Series Coupe, positioned between 7 Series and Rolls-Royce Ghost

Rumors | January 7th, 2016 by 20
bmw vision future luxury 13 750x500

The BMW 9 Series Coupe is at the forefront of BMW news once again. Last month, Automobile Mag said the 9 Series Coupe will be …

The BMW 9 Series Coupe is at the forefront of BMW news once again. Last month, Automobile Mag said the 9 Series Coupe will be positioned between the 7 Series and the Rolls-Royce Ghost, and will arrive before 2020. Now CarMagazine UK comes with a similar report saying that BMW CEO Harald Krüger, his R&D chief Klaus Fröhlich and design chief Adrian van Hooydonk met before Christmas, to review key future models at a ‘LUP’ meeting, shorthand for long-term corporate planning, where the 9 Series was approved.

Even though a typical BMW coupe would wear an even numbered badge, the iconic 8 Series is said to remain on the shelves and the 10 Series trademark is not owned by BMW – unconfirmed rumor – so hence the 9 Series choice.

bmw vision future luxury 12 750x750

BMW Vision Future Luxury

Other sources say the 9 Series will in fact be a four-door luxury sedan with a coupe-like rear-design, a response to the beautiful Mercedes-Maybach. The Vision Future Luxury Concept will influence the design of the 9 Series, but likely won’t follow the exact steps. Technology and design are moving at a rapid pace, so the final packaging and styling will try to stay ahead of the curve.

The new luxury limousine is BMW’s response to customers demanding a more exclusive and individual BMW, but not ready to jump into a Rolls-Royce.

Whether BMW is ready to show us the new car remains to be seen this year when the entire BMW Groups is preparing to unveil four different concepts, spread across the BMW brand, MINI, Rolls Royce and Motorrad.

20 responses to “BMW rumored to greenlight the 9 Series Coupe, positioned between 7 Series and Rolls-Royce Ghost”

  1. iNoob says:

    wont happen

  2. John says:

    So BMW wants to make a coupe that’s even longer and heavier than the 6 series? LOL

  3. Kaisuke971 says:

    I don’t see why they don’t call it 8 actually, they totally can make it come back, like they did with the 6 with the E63/E64. I think it would sit kinda between the S Coupe and Continental GT actually.
    A real 9 Series, a sedan, would be nice to be the direct competitor of the Maybach S Class, and Flying Spur (i don’t really feel like the Flying Spur in on Ghost territory).

    • Icebreakerr says:

      cause M8 probably dont want to mix it up

      • Kaisuke971 says:

        They won’t call it 8 because of a car that has never existed ? That’s messed up buddy.
        To be fair it also makes no sense because they basically ditched their most iconic car, the M3 (Coupe) to respect their new naming policy…

        I won’t see them come back and not call the coupe 8, just because of a one gen car and an M version that never came out. It doesn’t make that much sense actually…

        • Icebreakerr says:

          nooo i mean future when they do make a supercar I think it will be called M8 or M10

          • Kaisuke971 says:

            Again, if they do so, i don’t see why they’d call it M8. It would be smarter to call it M1 or CSL…

        • T says:

          The won’t call it the 8er because there is an 8er .
          The BMW i8.

          • Icebreakerr says:

            yeah thats what i meant too they dont wanna mix it up

          • Kaisuke971 says:

            Does not make sense either, they made the i3. The 3 is their most iconic model, a sedan, yet they also associated the “3” trademark, which also leads to the M3, with a small compact electric city car.

            If people don’t get in trouble with a midsize sedan and a small electric car, a Sports car and a big GT won’t be a mess either. It’s even better actually, they’ll associate 8 with quality.

  4. Chris says:

    It will be a sedan, not a coupe!

  5. Mark Tucker says:

    If it turns out to be a 7 series based Grand Coupe, then it should be called the “8 Series Grand Coupe”, if they are, then they are chasing the very small market currently occupied by the Aston Martin Rapid. Given the small numbers that vehicle sells in, it is difficult top see the business case for such a vehicle.

    First remember that the last model BMW Seven Series and the Rolls Royce Ghost share a common architecture, it is reasonable to assume this relationship will continue with the current generation, so building a third model positioning in between is obviously within the scope of BMW tool kit.

    The current Mercedes-Maybach is a long wheel base variant of its S-class, chasing a market niche we know is growing in China. Is this going be just a long wheel base 7 series, with unique sheet metal and up market interior to chase this market and the Maybach?
    Both BMW and Mercedes-Benz are traditionally quick to enter any niche entered by the other, especially if that niche is perceived as growing. Thus it would make a lot more sense, but I am still left wondering isn’t this a market niche better suited to the Rolls-Royce brand?

  6. T says:

    The 9er combines an idea of two concepts luxury plus sedan and practical coupe. Its very much a project that BMW has considered in the past first in the late eighties and the then with the CS concept almost eight years ago. This is the third attempt as it is also for the X7 which is also making production for the first time.

    The 9er is actually seen as a more exclusive BMW one that there is demand for. Customers have asked for a more exclusive BMW because they want to drive it also not just be pampered in the rear seats. This is the driving force for the new car because they have the opportunity to introduce a car which is not an extended 7er therefore is individual and more exclusive than the extended S-Klasse Maybach.

    What customers particularly want to do in this BMW is drive it. You cannot drive a Maybach without being mistaken for a chauffeur.
    The project is driving ahead as it has been made a more definite choice to extend BMWs position in the luxury plus market and be the perfect bridge to Rolls-Royce but purely be a BMW. Which is what exclusive customers want first and foremost.

  7. […] Source: BMW rumored to greenlight the 9 Series Coupe, positioned between 7 Series and Rolls-Royce Ghost […]

  8. […] would continue after you are gone? What would you do to shape BMW going forward? Would you create new models, eliminate current models or maybe bring back an old, classic nameplate? There are so many ideas […]

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