If there’s one certainty in the automotive industry, it’s that CEOs always hype up the next product. But in BMW’s defense, the second-generation iX3 isn’t just another electric SUV in its already vast portfolio. The…
It’s been a relatively quiet summer at the BMW Group, with few product launches. Enthusiasts did get the M2 CS special edition, but there hasn’t been much news otherwise. However, that’s understandable, because the most…
For over a decade, BMW has built electric cars without bothering to give them a front trunk. Sort of. Teslas had them. Fords had them. Even Rivian made room. But BMW? Nothing. Not in the…
When BMW first revealed the Neue Klasse, it promised more than just a new generation of electric cars. It pitched a complete rethinking of how vehicles should be developed, manufactured, and recycled in the face…
Let’s be honest for a moment. It’s difficult for a car manufacturer to get people enthused about a new electric crossover. After all, the segment is already crowded, so an umpteenth model typically doesn’t draw…
BMW will take the wraps off the hotly anticipated iX3 on September 5 at the IAA Mobility Show in Munich. While some details have already been officially revealed or leaked, the company’s CEO has now…
BMW has been making sixth-generation electric motors at the Steyr plant since last September. However, those Gen6 “electric engines,” as the company calls them, have been part of a pre-series phase. Now, the actual hardware…
The “Neue Klasse” secured BMW’s future. From its introduction in 1961 through the early 1970s the company’s road to expansion was paved by Neue Klasse sales. The acquisition of Glas in 1966 eventually enabled BMW…
Most people don’t expect electric cars to match their official range figures, let alone exceed them. WLTP numbers — like the EPA ratings in the U.S. — are often seen as optimistic at best. But…
Remember Elsa? No, not the fictional character from Frozen. It’s the nickname given to a purpose-built electric race car based on the BMW i4 M50. Born in Romania, the track-ready EV machine developed by independent…
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