BMW… Common… I have only one word for this car..: UGLY

fuckn ugly..wat BMW is doin with such a design..cann’t look at it…i think this time audi & mercedes will b better..still wanna know about performance..

I’ve got to admit
It’s ugly from the front and ugly from the back…
The interior is nice though

what the hellll is going on with bmw!!!! they keep taking wrong turns with their designs!!! i am sooo disappointed. this doesnt even look like a bmw. and electronic power steering again?what the fuck are they trying to do, they just ruined the ultimate driving machine for me, and ive been a bmw fan and will always be for the past 21 yeasrs!

A class will beat 1 series. 1 series looks better than previous model , but its more than ugly on front , better interior though , the A class will look outstanding

im one of those outsiders that thinks the 5 gt is a good looking car, but this is horrible… whoever greenlighted this design should be fired

+ points : Interior, Engines, Probably Build quality after the flack BMW got with the current 1er.
- points : Front “look”, Rear “look”

The negative points can be fixed depending on how the new 1er looks in M-Sport Package, so I will reserve judgement till that comes out.

And I am one of those who is very lenient when it comes to BMW looks, I own a BMW X1 after all….. but I just cant bring myself to like this just yet, maybe time will tell.

What is this??? Bangle would never have approved of this crap…

TAXI,  Oh, sorry, it’s just the 2012 1-Series. I thought it was a taxicab.

Holy #$£% that’s one ugly looking car. I didn’t like the previous model either – it always reminded me a stupid donkey. The new one is slightly more futuristic than the previous model, but still a dumb-looking donkey… just another species. 

I don’t get it… if none of the BMW people were able to come up with a good looking (or even to say NOT a ugly looking) 1-series, then why not just stop doing those? In the long run, it saves them a lot of money and trouble because people are NOT gonna buy this new 1-series. A few blind donkey-lovers might buy them, but the majority won’t. They’ll go Audi, Merc or even VW before BMW. It’s all about design these days. If the car is not a good looking, it just won’t sell. Period! 

You want proof? I’ll give you proof. Take a look at another ass out there – Audi A8. It used to be a good looking car that people actually bought. It was able to compete with 7-series and S-class, but ever since they updated their A8 to un-frikkin-believably ugly-looking A8 (which now stands for Ass-8), all the potential buyers went with BMW’s and Merc’s. Our country is FULL of S-classes with facelifts or new 7-series models. Yet, I have only seen ONE new A8. Just one!! While I have just four S-class Mercs and two 7-series models just in my apartment’s garage. So it never pays off to make a ugly looking car. How come they don’t get it? 

If BMW needs an advisor, then have them look up my IP-address and find my e-mail. I’ll be more than glad to share my knowledge and ideas with them. I don’t even want a salary… just gimme a BMW X5 xDrive50i or whenever the facelifted X6 comes out. :-)

BMW really messed up with the mk 2 1 series….apart from the fact it’s even uglier than mk1, it also looks dated before it’s had a chance too look abit tired. BMW used to unveil progressive, forward thinking cars that looked ahead of their time…….now they just follow fashions set by other car makers…….namely Audi (though their MK3 A3 doesn’t look that good either). Compare BMW with Ford – ok, not much in common on the face of it, but Ford are unveiling daring designs and the Fiesta is miles ahead of anything else in its class. Can BMW produce a car that can outdo the Ford Fiesta??? I’m not sure they can.
The next 1 series should have looked much better than the official model photos. Google ‘next BMW 1 series’ and you’ll be presented with two very attractive designs – either could (and should) have been the next 1 series.
If BMW had been more on the ball then they would have done a much better job with the 1 series, but as it is, it looks like they’re too preoccupied with making bigger cars, and sadly the 1 series – a car that could have pushed boundaries for quality in its class (and knocked the Audi A3 on its perch) – has just become their ‘token small car’.
BMW need to rethink the 1 series and apply themselves more to making it truly great small quality car. As it is, the next VW Golf (mk7) will run rings around the 1 series, nevermind the next A3.